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EL Panorama No.23






Oberthur Gaming Technologies
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Vol. 39 No. 2
Monday April 9, 2007
  • GTECH Corporation and Innova Capital Announce the Sale of Polcard to First Data International. Full Story
  • INTRALOT Signs Contract With Lotterywest In Western Australia For An Online Gaming Operating System . Full Story
  • Scientific Games Announces Strategic Partnership With Sportech/Littlewoods Football Pools. Full Story
  • Lottery Bringing Back Popular “Trucks & Bucks” Instant Ticket. Full Story
  • Aristocrat Releases Its Newest Double Standalone Progressive Title, Outback Jack. Full Story
  • In One Year Lottery Raises Hundreds of Millions For Education. Full Story
  • Bidding Opens for 2010 Convention. Full Story
  • SAZKA Shows Record-Breaking Earnings for 2006. Full Story
  • Opening Day for Georgia Lottery's New Atlanta Braves™ Instant Game. Full Story
  • Benchmarking Lottery Performance. Full Story

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GTECH Corporation and Innova Capital Announce the Sale of Polcard to First Data International

ROME, Italy and PROVIDENCE, Rhode Island (March 30, 2007) – Lottomatica S.p.A.'s wholly-owned subsidiary GTECH Corporation, and Warsaw-based private equity investment advisor Innova Capital Sp. z o.o., announced that the companies have agreed to sell their equity stakes in POLCARD S.A. to First Data International for an enterprise value of approximately €243 million, on a debt-free, cash-free basis, at current exchange rates. GTECH currently holds a 74.43% controlling equity interest in POLCARD and 25.24% is held by Innova Capital. The remaining 0.3% will be retained by the Polish Bank Association.

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POLCARD is the leading debit/credit card merchant transaction acquirer, bank-card issuer, and ATM management company in Poland, with a nationwide retail network of more than 58,000 electronic acquiring devices and well-established relationships with many of the country's leading card-issuing banks. POLCARD's net revenue for calendar 2006 was approximately €35 million.

The sale of POLCARD is contingent upon the approval of the Polish Competition and Consumer Protection Office and other customary closing conditions, and is expected to be completed by June 30, 2007. GTECH expects the net sale proceeds will be utilized for general corporate purposes.

The Company does not expect the 2007 - 2009 Strategic Plan presented in January 2007 to be materially impacted by the pending POLCARD transaction.

We are pleased that the market recognized and appreciated the value we have created with POLCARD. We have worked diligently to grow and improve its operations and product offerings,” said W. Bruce Turner, Lottomatica S.p.A. CEO and GTECH President & CEO. “Today's announcement is in line with our overall business strategy to move away from stand-alone commercial services opportunities. Going forward, our objective in this area is to pursue a lottery overlay model in which we add complementary commercial services in jurisdictions where we have existing lottery operations, particularly in Italy.

POLCARD's growth over the last four years has exceeded our expectations. This is the result of exceptional performance of the management team, as well as the dynamic development of electronic transactions in our country,” said Krzysztof Kulig, Innova Capital Partner. “Innova will expand on its POLCARD experience and continue to invest in the financial services sector in Central and Eastern Europe.

First Data International, part of First Data Corp. (NYSE: FDC) is a leading provider of electronic commerce and payment solutions for businesses worldwide. First Data International serves a diverse range of markets, leveraging global scale through a local presence and maintaining focus on individual client needs, and operates across Europe, Middle East and Africa, Latin America, Canada, Australia, and Asia-Pacific.

GTECH's and Innova's financial advisor with respect to this transaction is Credit Suisse. Five qualifying companies proceeded to the final round of bidding, and the entire process was completed over a five-month period.

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About Lottomatica Group

Lottomatica is one of the world's largest commercial lottery operators and a market leader in the Italian gaming industry. GTECH is a leading gaming technology and services company, providing innovative technology, creative content, and superior service delivery. GTECH and Lottomatica together create a fully integrated lottery operator and gaming technology solutions provider – a combined company with worldwide scale, considerable financial strength, and industry-leading customer solutions. Lottomatica is majority owned by the De Agostini Group, a century-old publishing, media, and financial services company. Lottomatica is publicly traded on the Italian Stock Exchange (LTO), and in 2006, had more than €1.6 billion in revenues and 6,000 employees in over 50 countries when combined with GTECH.

About Innova

Innova Capital is a leading private equity player in Central Europe, advising four investment funds in the region. Together with the newly launched fund, Innova/4 LP, a 225m mid-market buyout fund, Innova Capital has approximately €500 million under management. Innova's strategy focuses on building companies into market leaders that can compete with the best in their fields worldwide. Innova funds mainly invest in media, financial services, IT/telecommunication, business services and manufacturing. Innova Capital has been active on the market since 1994, and has invested over USD 300 million in 33 companies, including Mercor, POLCARD, EBCC, Euronet, Town&City, @Entertainment (presently called UPC).

For further information: AD HOC Communication Advisors 02/7606741, Mario Pellegatta - Matteo Cidda 335/1415585

GTECH CONTACT: Robert K. Vincent Public Affairs 1-401-392-7452.

 

INTRALOT Signs Contract With Lotterywest In Western Australia For An Online Gaming Operating System

ATHENS, Greece (April 3, 2007) -- Following an international tender and a competitive process, INTRALOT Australia Pty Ltd., 100% owned by INTRALOT S.A., has signed a contract for the provision of the new on-line gaming operating system together with necessary support services for the Lotteries Commission of Western Australia (Lotterywest).

The contract is for 5 years with options to extend for up to another 5 years. Total revenue from the contract, including extensions and options, will be approximately AUD18 million dollars. Implementation of the new system will start almost immediately and the conversion to the new system will commence by March, 2008. 

The project entails the supply and implementation as well as the support of the integrated lottery system, based on INTRALOT’s open architecture solution LOTOS O/S and CORONIS family of terminals (including Ticket checkers and Portable Terminals). Furthermore INTRALOT will be providing the hardware equipment that will host the LOTOS O/S and its applications.

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The new system will provide Lotterywest with all the necessary functionality to provide the community of Western Australia with a reliable and modern lottery system. 

Jan Stewart, Lotterywest CEO commented " After a long and carefully considered procurement process, I am now looking forward to working with INTRALOT to provide Lotterywest with the lottery platform we require to ensure that we continue to provide our beneficiaries with the best possible level of support."

INTRALOT CEO, Mr. Constantinos Antonopoulos said: “We are very pleased with this award, because we consider it as one more distinction for our company’s worldwide eminence in the lottery industry. We acknowledge that Australia has a long tradition of popular and well regulated lotteries and thus our responsibilities are even greater. This project is a highly important addition to our international portfolio and strengthens our presence in the demanding Oceania market. We engage ourselves to deliver a state-of-the-art integrated solution which will directly benefit the Lotterywest community, the lottery players as well as the broader local community.”

About INTRALOT S.A.(www.intralot.com)

INTRALOT, a public company listed on the ASE, is the 2nd biggest supplier of integrated gaming and transaction processing systems, innovative game content and value added services to state-licensed gaming organizations worldwide. It’s broad portfolio of products & services, its know-how of Lottery, Betting & Video Lottery operations, its experience in sports games and its leading-edge technology, give INTRALOT a competitive advantage, which contributes directly to customers’ efficiency, profitability and growth. With 40 subsidiaries, 7 business offices, more than 3,600 people and revenues of €791,4 m. for 2006, INTRALOT’s footprint straddles five continents.

For more information please CONTACT: Ms Evi Ioannidou, Communications Director, Phone: +30-210 6156000, Fax: +30-210 6106800, email: ioannidou@intralot.com.

 

Scientific Games Announces Strategic Partnership With Sportech/Littlewoods Football Pools

Pact Valued at $8 Million Over Five Years

NEW YORK, USA (March 29, 2007) -- Scientific Games (Nasdaq: SGMS) has signed a five year strategic agreement with Sportech PLC, of Liverpool, United Kingdom, to provide football (soccer) pari-mutuel tote services, technology development and related IT consultancy services. Scientific Games expects to generate approximately $8 million of revenue over the five-year term.

Sportech, based in Liverpool, England, is the UK's leading football pari- mutuel pools operator, trading principally as Littlewoods Football Pools™. It has a customer base of 500,000 wagering on pools and lottery games based upon the weekly fixtures list of the English Football leagues through a vast network of 13,000 door-to-door ticket sellers, direct mail customers and e- gaming and call center distribution platforms.

"Scientific Games looks forward to partnering with Sportech to grow the UK football pools business. We plan to expand distribution into new venues such as pubs, social clubs and e-gaming portals. In addition we seek to pursue international distribution deals, capitalizing on the worldwide appeal and mainstream popularity of the English Football league and on the historical brand appeal of Littlewoods Football Pools™ and its related games like Spot the Ball," said Lorne Weil, Chairman and CEO of Scientific Games.

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"Scientific Games has a tremendous track record of implementing innovative pools processing and terminal distribution solutions, along with a network of international tote customers. As such, they were the clear choice to be our partner in re-establishing Littlewoods Football Pools™ as a major participant in the UK gaming industry and other strategic international marketplaces," added Ian Penrose, CEO of Sportech. "We intend to work with Scientific Games to improve the efficiency, speed and operational processes at Littlewoods and to implement technology that links the games offered to emerging domestic networks operated by Scientific Games and its affiliate UK companies: Global Draw and Games Media - and potentially to international tote customers of Scientific Games."

About Scientific Games

Scientific Games Corporation is the leading integrated supplier of instant tickets, systems and services to lotteries, a leading supplier of fixed odds betting terminals and systems, interactive sports betting terminals and systems, and wagering systems and services to pari-mutuel operators. It is also a licensed pari-mutuel gaming operator in Connecticut, Maine and the Netherlands and is a leading supplier of prepaid phone cards to telephone companies. Scientific Games' customers are in the United States and more than 60 other countries. For more information about Scientific Games, please visit our web site at http://www.scientificgames.com

Company Contact: Investor Relations, Scientific Games Corporation, 212-754-2233

SOURCE: Scientific Games Corporation.

 

Lottery Bringing Back Popular “Trucks & Bucks” Instant Ticket

‘Trucks & Bucks’ Lottery Prizes

Include Seven Ford F-150 4x4 Trucks

ALBUQUERQUE, New Mexico, USA (March 29, 2007) -- The New Mexico Lottery is bringing back the popular “Trucks & Bucks” instant ticket “Scratcher” game.   The $5 game goes on sale today.

Top instant prizes include five shiny red 2007 Ford F-150 4x4 trucks.  Two additional trucks will be given away in “second-chance” drawings.  To enter the drawings, players must return non-winning tickets to lottery headquarters.

Valued at $44,000, each truck prize package includes taxes, title and the first tank of gas paid by the lottery.  Cash prizes total $1.2 million with four top prizes of $5,000. 

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All net revenues from the sale of lottery games benefit the Lottery Success Scholarship program, which provides tuition assistance for New Mexico residents attending the state’s public colleges and universities.

New Mexico loves trucks so this game is naturally very popular among players,” said Lottery CEO Tom Romero. “It’s a great vehicle to help raise more money to send students to college who otherwise might not be able to go.” 

Since its inception in 1996, the Lottery has raised more than $306 million for college tuition and school construction and repairs in New Mexico.  More than 43,000 students have received Lottery Success Scholarships in the last decade.  Information about Lottery Success Scholarships is available at www.nmlottery.com/scholarships.htm.

Elimination-Style Game

Trucks & Bucks is an “elimination-style” game.  Players must scratch off 18 truck ignition key symbols to reveal dollar amounts or phrases, which then must be eliminated – or scratched away -- from a table of 19 symbols. The last remaining symbol determines any truck or cash prize.  A non-winning ticket can be entered into the second-chance drawings.

The drawings are scheduled for June 12 and Sept. 5.  Non-winning tickets for the first drawing must be received by the lottery by June 8 at 4:30 p.m. Mountain Time.  The lottery must receive tickets for the second drawing by Aug. 31, 4:30 p.m. Mountain Time.  Tickets can be mailed to or dropped off at lottery headquarters in Albuquerque.  Tickets cannot be left with lottery retailers.  More information about Trucks & Bucks and other lottery games is available at www.nmlottery.com.

SOURCE: New Mexico Lottery.
CONTACT: Lottery Communications Office, (505) 342-7616, (800) 642-6689, ext. 7616, Email: media@nmlottery.com

 

Aristocrat Releases Its Newest Double Standalone Progressive Title, Outback Jack

LAS VEGAS, Nevada, USA (March 29, 2007) -- Aristocrat Technologies Inc. announces today the approval and release of Outback Jack™ in all GLI jurisdictions and in Nevada. 

In addition to its signature Double Standalone Progressive jackpots, the Australian adventure-themed Outback Jack title features six bonus games, where players can earn free credits, free games, multiplier substitutes, and the progressive jackpot bonus.

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When players make the Outback Jack Bonus ante bet, they can trigger one of the six features by getting three or more scattered map symbols. 

The Outback Jack Jackpot Card Feature can be won at random during any bought game. When playing this card feature, players can win one of two progressive jackpots or a consolation prize.

Outback Jack is now available with new pricing options.

About Aristocrat Technologies Inc.

Aristocrat Technologies Inc. is a subsidiary of Aristocrat Leisure Limited (ASX: ALL), a leading global provider of gaming solutions that consistently outperform the competition. The Company is licensed by over two hundred regulators and its products and services are available in over ninety countries around the world.

Aristocrat offers a diverse range of products and services including electronic gaming machines, interactive video terminal systems, electronic tables, and casino management systems. For further information visit the company’s website at www.aristocratgaming.com.

SOURCE: Aristocrat Technologies Inc. media release distributed by Steinbeck Communications.
CONTACT: Paul Speirs, P: 702-413-4278, F: 702-233-3492, E: paulspeirs@cox.net

 

In One Year Lottery Raises Hundreds of Millions For Education
Five Winners Earned Millionaire Status

RALEIGH, North Carolina, USA (March 30, 2007) -- In its first year of operation, the North Carolina Education Lottery (NCEL) produced five winners of $1 million or more. That includes Jackie Alston of Halifax who hit the Powerball jackpot of $74.5 million for the Nov. 29 drawing. The NCEL has paid out more than $432 million in prizes and grossed over $895 million in sales from March 30, 2006 through March 29, 2007.

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In addition to the $220 million the NCEL has already provided to the State Education Lottery Fund, they plan to make another transfer in a few weeks when they officially close the books on the January through March quarter. There’s also an additional transfer that will be made in June making a total of four transfers for the fiscal year that ends June 30.

We expect the transfer in a few weeks to bring the total so far to about $300 million— maybe a little more or a little less,” said Tom Shaheen, NCEL executive director. “It has been a hugely successful year and we are thrilled we have been able to raise hundreds of millions of dollars for education in North Carolina from a revenue stream that never existed until the lottery’s creation.

Since March 30, 2006, the NCEL has introduced more than 50 instant scratch-off tickets and three computerized games-- Powerball was introduced May 30, “Carolina Pick 3” on Oct. 6 and “Carolina Cash 5” on Oct. 27. To sell those games, they have partnered with approximately 5800 retailers. Not only did the NCEL have to train all those retailers, but they also had to conduct background checks on the retailers; install computer terminals at every location; and set up an accounting network between the NCEL and the retailers.

“It is hard to believe a year is past,” said Shaheen. “We’ve accomplished so much with the help of a very hardworking dedicated group of employees, our retail partners, GTECH Corporation, Wray Ward Laseter and the many state agencies that assisted us along the way. We have many more exciting things planned for the players, which I am confident will mean more great things for the state!

SOURCE: NCEL.
CONTACT: Pamela Walker, Phone: (919) 301-3308.

World Meet 2007

Bidding Opens for 2010 Convention

BASEL, Switzerland (March 26, 2007) -- In early 2008, the WLA will choose a host for its 2010 Convention and Trade Show. This exceptional event takes place every two years and is the top fixture on the state lottery and sports betting calendar. Expressions of interest are now invited from member lottery organizations wishing to find out more about the possibilities of hosting this prestigious event.

Approximately 1,000 delegates from lottery organizations and the supplier industry around the world are expected to attend the 2010 Convention and Trade Show. Held over four days, the event includes an extensive business program with world-class keynote speakers and numerous break-out sessions, key industry association meetings, the world's largest international trade show, and busy social and partner programs and other networking opportunities.

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Local benefits
Past Conventions have been highly successful not only for the WLA's members and for the host lottery organizations, but also for the host cities and regions. Major WLA events promote a better understanding of the lottery industry through positive media coverage and contacts with local leaders and communities. Being selected to host a worldwide industry event inevitably raises an organization's profile both within the industry and in the local business community. And WLA events help to enhance the image of the host organizations' cities and regions as well as bringing in millions of dollars to local businesses.

Funding
Host organizations are not required to pay a hosting fee, and events are expected to balance revenues and costs. Financial risks are carefully managed through a joint WLA/host budget. The major players in the lottery supplier industry sponsor WLA events through the WLA Contributors Program.

Regional balance
The WLA Convention and Trade Show has been a biennial event since 2002, when it was hosted by the Lotteries Commission of South Australia in Adelaide. In 2004, South Africa's Uthingo Management played host to the WLA's first-ever major event in Africa. Singapore Pools hosted the 2006 Convention and Trade Show, and the 2008 event will be hosted by OPAP on the Greek island of Rhodes.

While the WLA does not impose a fixed pattern on the regions hosting its major events, a worldwide organization needs to maintain a regional balance in the venues selected for major events. As a result, member organizations from North America, Latin America and Asia Pacific will be given priority for hosting the 2010 WLA Convention and Trade Show. Organizations from other regions will of course be very welcome to indicate their interest in staging other WLA events in due course.

Expression of interest
Members are now invited to indicate their interest in hosting the 2010 Convention and Trade Show to the WLA business office in Basel. The business office will immediately forward copies of the guideline documents to all interested parties and will provide all additional information that members may require. The guideline documents were drawn up several years ago and are updated on regular basis to reflect best practice with respect to practical aspects of event organization as well as specific WLA requirements.

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Workshop
Interested members will then be invited to attend a full-day workshop during which WLA Management will present the key aspects involved in the planning and staging of the WLA's most important event. The workshop will cover topics such as:

  • local staffing and logistics.
  • role of the professional conference organizer.
  • convention center, hotels, major programs, formal meetings and trade show requirements.
  • principles of cooperation between the WLA and the host organization.
  • budget, the WLA Contributors program, local non-lottery sponsors and the Volunteer Program.

Submission of bids
After the workshop, interested lotteries will be asked to prepare their formal bid applications. Again, the Basel business office will provide any additional input and advice that members may require.

Evaluation and final decision
The WLA Executive Committee will evaluate all the bids received from members and may ask bidding organizations to provide further details. The final decision will be announced in early 2008.

Timeline
June 15, 2007: deadline for expression of interest
July/August (date to be confirmed): workshop for interested lotteries
October 31, 2007: submission of formal bids
End of January 2008: final decision

SOURCE: World Lottery Association.
CONTACT: Hans Savonije, Executive Director +41 61 284 1111, Email: hs@world-lotteries.org

 

SAZKA Shows Record-Breaking Earnings for 2006

Czech Republic (April 3, 2007) -- For 2006, the SAZKA joint stock company posted the highest after-tax earnings ever, nearly CZK 1.703 billion. Compared to 2005, earnings after tax were up by CZK 147.8 million, i.e. more than 9.5%.

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SAZKA's 2006 revenues were CZK 10.289 billion, up by CZK 948.7 million year on year, and rose by 10.2%. The figure was based on higher sales generated by betting and lottery activities, which amounted to CZK 7.902 billion, as well as higher revenues from non-lottery activities that are subject to income tax and reached CZK 2.387 billion.

"Based on the successful economic results, the portion of 2006 earnings paid out to shareholders will reach CZK 966.8 million," said JUDr. Aleš Hušák, Chairman of the Board of Directors and General Manager of SAZKA, a.s. "This amount will be received by shareholders themselves, i.e. public associations active in physical education and sports, to fund their activities. The payout to shareholders increased significantly year on year, despite the fact that value added tax reduced last year's proceeds to good causes by CZK 254.7 million."

In early 2006, SAZKA switched to a new more modern on-line system and is currently completing the replacement of end-user terminals. Given this, SAZKA has become one of the technologically best equipped betting and lottery companies worldwide. In 2006, SAZKA launched the optional Royal Game, available for players of the number lottery Lucky 10, and introduced innovations in the StarPort gaming system, while some of the company's non-lottery novelties included a sales module and an option of payments by paying-in slips, and invoice and insurance premium payments.

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In July 2006, SAZKA restructured the bonds issued on international financial markets in relation to the construction of multi-purpose SAZKA ARENA. The issue, the first payment of which was made by SAZKA in January 2007, allowed for a transition from short-term and medium-term funding to long-term funding, and the optimisation of the proportions of the debt service, proceeds payments and the structure for investors, to name a few benefits.

BESTSPORT, the joint stock company that owns and operates SAZKA ARENA, showed preliminary profit in excess of CZK 100 million for 2006.

About SAZKA.a.s.
Established in 1956, SAZKA is the largest lottery operator and the largest nongovernmental provider of funds to good causes in the Czech Republic. In 1995-2006, SAZKA generated total after-tax earnings of CZK 13.463 billion and paid out more than CZK 11.117 billion to good causes, particularly in sports and physical education.

SAZKA's only shareholders are public associations active in physical education and sports. SAZKA is a member of international lottery associations, the European Lotteries and the World Lottery Association.

SOURCE: SAZKA, a.s.
CONTACT: PhDr. Zdeněk Zikmund, SAZKA, a.s. Press Spokesperson, Tel.: 266 12 92 22, Fax: 266 12 26 67, E-mail: zikmund@sazka.cz

 

Opening Day for Georgia Lottery's New Atlanta Braves™ Instant Game

ATLANTA, Georgia (April 03, 2007) – Let's play ball! The Georgia Lottery Corporation has teamed up with the Atlanta Braves™ to launch a new Braves™ instant game just in time for the opening of baseball season.

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Braves™ instant game tickets go on sale statewide today. The $5 game is loaded with prizes, offering four top prizes of $250,000 and over $21 million in total cash prizes. Additionally, Braves™ lottery players can win 2008 Atlanta Braves™ season tickets, Atlanta Braves™ game day experiences, suite nights at Turner Field™, and Major League Baseball (MLB®) merchandise prize packages.

"The Braves™ instant game is something new and exciting for baseball fans and lottery players," said Georgia Lottery Corporation President and CEO Margaret DeFrancisco. "With every dollar raised by this game benefiting lottery-funded HOPE and Pre-K, the ultimate champions remain the students of Georgia."

To play Braves™, scratch off the entire play area. Match any of YOUR NUMBERS to any of the WINNING NUMBERS and win the prize shown for that number. Get a "tomahawk" symbol and instantly win the designated Braves™ Prize Package for that symbol. Get an "RBI" symbol and instantly win a Merchandise Prize Package for your favorite MLB® team. Players can win a free ticket, $10, $15, $20, $25, $30, $50, $75, $100, a Game Day Fan Package, $200, an MLB® Prize Pack, $1,000, a Suite Night Prize, $5,000, Season Tickets and the top prize of $250,000. Overall odds for Braves™ are 1 in 4.01.

Georgia Lottery players can also enter non-winning Braves™ instant game tickets in second chance drawings for 2008 Braves™ Spring Dream Trips to experience Atlanta Braves™ 2008 Spring Training in Orlando, Fla. The grand prize package for two includes round-trip airfare, hotel accommodations at Disney's Grand Floridian, exclusive receptions and autograph sessions with baseball players and coaching staff, passes to Disney theme parks, spending cash and more.

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Players can enter non-winning Georgia Lottery Braves™ instant game tickets online at www.galottery.com/braves or by completing the player information section on the back of the ticket, affixing proper postage to the ticket and mailing in their entry.

Four second chance drawings will be conducted. The first drawing will be held on April 18, 2007 with an entry deadline of April 17, 2007. The second drawing will be held on May 2, 2007 with an entry deadline of May 1, 2007. The third drawing will be held on May 16, 2007 with an entry deadline of May 15, 2007. The fourth drawing will be held on May 30, 2007 with an entry deadline of May 29, 2007. One 2008 Braves™ Spring Dream Trip Grand Prize, along with 100 MLB® merchandise prize packages, will be awarded in each of the four drawings.

Since its first year, the Georgia Lottery Corporation has returned over $8.8 billion to the state of Georgia for education.

For more information, please visit the Media Center on the GLC Web site at: www.galottery.com.

SOURCE: Georgia Lottery Contact: Media Relations Department.

 

Benchmarking Lottery Performance

April 24 - 27, 2007

WLA seminar supported by NASPL

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Hosted by the Minnesota State Lottery

Minneapolis-St. Paul, Minnesota, USA

Seminar program (.pdf file) as of March 25, 2007

Key Performance Indicators and Best Practice

Lotteries are under constant pressure to increase revenues and deliver more to the state or other beneficiaries. At the same time they have to balance these business objectives with leadership in areas such as security, integrity and social responsibility.

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With these multiple bottom lines, what is the best way to measure the success of a lottery organization? Which are the criteria that define performance and best practice in this multi-dimensional activity?

The seminar format is designed to maximize participation in analyzing the factors of lottery success and the type of data that is needed for meaningful benchmarking within the gaming industry today and tomorrow.

Participants will have a full program lasting two-and-a-half days. As well as presentations from experts speakers inside and outside the lottery sector, there will be ample time for discussions and break-out sessions on a range of specialist subjects.

When: The seminar will start with a welcome dinner on Tuesday, April 24, and end with lunch on Friday, April 27. A visit to the Minnesota State Lottery will be arranged either before or after the seminar.

Where: The seminar venue will be the Sofitel Minneapolis Hotel in Bloomington, Minnesota, USA.

Who should attend: Top and middle management with an involvement in strategic planning, finance, market analysis, business intelligence and corporate affairs. Lottery board members are also welcome to take part.

Program: Experts from inside and outside the lottery business will give presentations and chair discussions on the following topics (to be confirmed):

  • How do we calculate gaming revenue?
  • What are the key indicators and success factors for different gaming categories and products?
  • What are the definitions of problem gaming?
  • Collecting and analyzing data relevant for our business
  • Benchmarking challenges for our business
  • Establishing best practice in terms of image, profitability, responsibility and customer care
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A questionnaire will be sent out to the participants in advance and the responses will be analyzed during the seminar.

Participants will be requested to bring copies of their latest annual report and other relevant publications and data to the seminar.

Seminar fee: The seminar fee is USD 1,600 for WLA and NASPL members and USD 2,000 for associate members. The fee includes materials, documentation, meals and three nights' accommodation.

Registration deadline: Registration closes April 13, 2007.

Cancellations will be charged. Registrations are transferable within your organization at no cost.

NOTE: The WLA organizes seminars as a service for its members and associate members. Although non-members may be admitted under certain circumstances, members are always given preference. Non-members interested in attending the seminar are kindly asked to contact the WLA business office in Basel for details of availability.  

Click Here to Register



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