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Nebraska Lottery
Address: Nebraska Lottery
P.O. Box 98901
1800 "O" Street, Suite 101
Lincoln, NE 68509
402-471-6100
Internet: www.nelottery.com
E-mail Address: N/A
Phone: (402) 471-6100
Fax: (402) 471-6108
Population: 1.74 million
Lottery Director: Jim Haynes
Year Lottery Founded: 1993
Sales FY 2000:
Sales FY 2001:
Sales FY 2002:
Sales FY 2003:
Sales FY 2004:
Sales FY 2005:
Sales FY 2006:
Sales FY 2007:
Sales FY 2008:
$68.17 million
$66.45 million
$73.96 million
$80.92 million
$92.64 million
$100.0 million
$113.11 million
$114.49 million
$121.91 million
Sales Per Capita: $65
Number of Employees: 21
Retailers: 1,150
On-line Vendor: INTRALOT, USA
Instant Ticket Vendor: GTech
Advertising: Ayres Kahler
ITVMs: N/A
Games Offered: Instants - Nebraska Pick 5® - Powerball® - 2 by 2.
Beneficiaries: Education Innovation Fund (49.5%), Nebraska Environmental Trust Fund (49.5%), Compulsive Gamblers Assistance Fund (1%)

Background Information

Public Referendums:
1992 Constitutional Amendment authorizing creation of a lottery, 63% approval.

News 2009

Nebraska Lottery 2009 Annual Report Available
LINCOLN, Nebraska (November 3, 2009) - By November 1 of each year, the Nebraska Lottery is required by law to deliver its written annual report to the Governor and the Legislature. The report is a public record.....................Subscribers

$357 Million Raised For Nebraska Lottery Beneficiaries
LINCOLN, Nebraska (October 2, 2009) - The Nebraska Lottery recently distributed among its beneficiary funds $7,718,275, derived from a share of Scratch and Lotto ticket sales for the previous three months............................Subscribers

Numbers Good For State Lottery
$349 Million Raised For Nebraska Lottery Beneficiaries
LINCOLN, Nebraska (July 2, 2009) - The Nebraska Lottery recently distributed among its beneficiary funds $8,171,542, derived from a share of Scratch and Lotto ticket sales for the previous three months.....................Subscribers

$341 Million Raised For Nebraska Lottery Beneficiaries
NEBRASKA, USA (April 3, 2009) – The Nebraska Lottery recently distributed among its beneficiary funds $8,002,231, derived from a share of Scratch and Lotto ticket sales for the previous three months...............Subscribers

Coming Soon: Nebraska Pick 5 Jackpot Doubler
Nebraska, USA (January 2009) -- Back by popular demand, the Nebraska Pick 5 Jackpot Doubler promotion begins on February 1, 2009..............Subscribers

Lottery Sales High, Amid Slumping Economy
LINCOLN, Nebraska (January 19, 2009) -- According to local media reports as the US economy continues sliding into the red, the lottery industry seems to be beating the odds, with sales climbing into the black. Brian Rockey with the Nebraska Lottery said Nebraskans also seem................Subscribers

News 2008

Coming Soon: MyDaY
NEBRASKA, USA (September 5, 2008) - In October, the Nebraska Lottery is launching a new Lotto game: MyDaY. MyDaY is a new Nebraska Lottery Lotto game with a..................Subscribers

Nebraska Lottery Launches Hybrid Scratch/Lotto Ticket
NEBRASKA (June 12, 2008) – The Nebraska Lottery has launched its first hybrid Scratch and Lotto ticket...............Subscribers

Nebraska Lottery Offers New $15 Scratch Game
LINCOLN, Neb. (February 8, 2008) - The Nebraska Lottery is celebrating nearly 15 years in existence with a new scratch-off game, the $15 Anniversary Spectacular..............Subscribers

Newspaper Insert Offers Valuable Coupons
NEBRASKA, USA (January 9, 2008) -- During January, the annual Nebraska Lottery free-standing newspaper coupon insert (FSI) will appear in 37 newspapers and shoppers across the state...............Subscribers

Nebraska Lottery 15th Anniversary
NEBRASKA, USA (January 9, 2008) -- Throughout 2008, the Nebraska Lottery is celebrating 15 Years of Fun! All year we’ll be providing players across the state with fun new games, activities and promotions...........Subscribers

Coming Soon: Nebraska Pick 5 Jackpot Doubler
NEBRASKA, USA (January 4, 2008) -- Back by popular demand, the Nebraska Pick 5 Jackpot Doubler promotion begins on February 1, 2008..................Subscribers

News 2007

Coming Soon: 2by2 Changes
NEBRASKA, USA (December 7, 2007) - Some exciting changes are coming to the Nebraska Lottery’s 2by2 game...............Subscribers

Lottery’s 2007 Annual Report Available, Contains a Number of Notable Highlights
LINCOLN, Nebraska, USA (November 20, 2007) -- By November 1 of each year, the Nebraska Lottery is required by law to deliver its written annual report to the Governor and the Legislature. The report is a public record....................Read the full story at: Vol.41 No.9

Judge Rules Keno's Rules Manual Ambiguous
OMAHA, Nebraska, USA  October 18, 2007) -- Douglas County District Court Judge Mark Ashford has ruled that Steven Brockman is entitled to the "Giant Jackpot" -- worth $201,125.70 -- that Brockman maintained he won in February 2006 at Ralston Keno.............Subscribers.

Nebraska Lottery Drawing Results Available Via RSS Feed
NEBRASKA, USA (July 27, 2007) – Drawing results for all Nebraska Lottery Lotto games are now available via an RSS feed on the Nebraska Lottery web site, www.nelottery.com.............................Subscribers

Nebraska Lottery Moves To New Location
NEBRASKA, USA (July 7, 2007) -- Effective Monday, July 9, the Nebraska Lottery offices will be situated in a new location in downtown Lincoln.
The new location at 1800 “O” Street (Suite 101) will offer more accessibility to the public and afford greater organizational efficiencies as part of a merger of the Nebraska Lottery and the Charitable Gaming Division. Both divisions of the Nebraska Department of Revenue are being relocated from the State Office Building.
Contact information such as mailing address, website, and telephone numbers will remain unchanged. The main change will be that of physical accommodations, visibility and public accessibility
Nebraska Lottery
P.O. Box 98901
1800 "O" Street, Suite 101
Lincoln, NE 68509
402-471-6100
lottery@nelottery.com
SOURCE: Nebraska Lottery

Nebraska Lottery Launches Scannable Barcodes on Lottery Tickets
NEBRASKA, USA (June 12, 2007) -- The Nebraska Lottery has launched a new feature for its online Lotto games: bar-coded tickets that can be scanned by retailer register systems........................Subscribers

Nebraska Lottery Releases Eleventh Edition of Truck$ & Buck$
NEBRASKA, USA (June 5, 2007) – The Nebraska Lottery is releasing the eleventh edition of its popular $2 Scratch game Truck$ & Buck$.........................Subscribers

Nebraska Lottery Launches Beneficiary Information Campaign
NEBRASKA, USA (May 18, 2007) – In a multi-faceted campaign starting in May, the Nebraska Lottery will focus attention on the relationship between buying Nebraska Lottery tickets and the proceeds the Nebraska Lottery generates for its beneficiary programs..........................Subscribers

News 2006

Haynes Confirmed As Nebraska Lottery Director
NEBRASKA, USA (December 13, 2006) -- Nebraska State Tax Commissioner Douglas A. Ewald has announced the appointment of James M. Haynes as Director of the Nebraska Lottery........................................Read the full story at: Vol.37 No.11

Nebraska Lottery Plays Its Cards Right with UNO®
SAN ANTONIO, Texas, USA (June 1, 2006) -- The Nebraska Lottery’s UNO® game, an Oberthur Gaming Technologies’ (“OGT”) licensed property, has shot to the top of the deck with incredible sales results. “For the last several weeks, UNO® sales have surpassed our very popular $35,000 Bingo game sales," said Angela Petersen..........................Read the full story at: Vol.35 No.9

Lottery to Hit $1 Billion in Sales
LINCOLN, Nebraska, USA (March 18, 2006) – Nebraska voters approved a constitutional amendment in 1992 to authorize a state lottery. It launched with scratch-ticket sales on September 11, 1993. At the time Nebraska became the 37th state to offer a lottery. Since then, more than......................Subscribers

They Seek Him Here, They Seek Him There ... $365M Powerball Winner Still Missing
LINCOLN, Nebraska, USA (February 21, 2006) -- They seek him here, they seek him there ... Nebraska Lottery officials have reportedly booked a hotel meeting room for a press conference announcing the holder of the record $365 million Powerball jackpot ticket sold in Lincoln. Now all they need is the winner...................................Subscribers

Record Powerball Jackpot Pushes Nebraska Lottery Sales
LINCOLN, Nebraska, USA (February 20, 2006) -- In the seven days leading up to the record $365 million Powerball jackpot, Nebraska Lottery sales may have set a record of their own...............................Subscribers

Nebraska Lottery to Test New Advertising Strategies
NEBRASKA, USA (January 25, 2006) -- The Nebraska Lottery is reported to be in the final stages of launching a viral marketing campaign to create unique and personal messages that stand out from the thousands of other advertisements consumers see daily....................................Subscribers

Nebraska Lottery Issues RFP for Electronic Data Processing Audit Services
LINCOLN, Nebraska, USA (January 11, 2006) -- The Nebraska Lottery is requesting proposals for Electronic Data Processing Audit Services for the Nebraska Lottery.
The Request for Proposals (RFP) was issued January 10, 2006.
The RFP can be accessed via the Nebraska Lottery website in html format, Click here: http://www.nelottery.com/miscellaneous/EDP-RFP2006.htm.
The RFP can be accessed via the Nebraska Lottery website in Word format, Click here: http://www.nelottery.com/miscellaneous/EDP-RFP2006.doc.
Deadline for written questions on this RFP is 4:00 p.m. C.T., February 10, 2006.
Please submit questions to Dennis Nelson, Finance Director, Nebraska Lottery, 301 Centennial Mall South, PO Box 98901, Lincoln, NE 68509-8901, (402) 471-6100, FAX (402) 471-6108.
Interested vendors should respond with written proposals by 10:00 a.m. C.T., March 3, 2006, to the Nebraska Lottery, 301 Centennial Mall South, PO Box 98901, Lincoln, NE 68509-8901.
SOURCE: Nebraska Lottery.

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