In 1976, the four Atlantic provincial governments formed the Atlantic Lottery Corporation (ALC) to market and manage gaming activities on their behalf.

When ALC started up, it had one game, A-1, a passive ticket with a draw held every two weeks. Now, players choose from a selection of more than 14 games, with everything from online to instant to video lottery.

This past year was one of highlights and achievements for ALC. Playsphere was introduced providing Atlantic Canadians with a way to safely and conveniently purchase lottery tickets online. ALC also opened the Charlottetown Driving Park Entertainment Centre in Prince Edward Island. The new centre will revitalize the Islands harness racing industry. Changes to ALC's central gaming system - which manages the thousands of lottery transactions made in Atlantic Canada every day - are making it easier for retailers to manage their lottery business. The change, will improve our retailers' security, inventory control and account management.

ALC has been part of the Atlantic Canadian economy and community for almost 30 years. ALC supports many community events and charities throughout Atlantic Canada. We accomplish this through sponsorship of events celebrating our culture and people. We also stage entertaining promotions designed to raise much-needed funds for worthy charities. From Sydney to Corner Brook, from Miramichi to Charlottetown, ALC sponsors festivals and major events that celebrate the Atlantic Canadian lifestyle.

Atlantic Lottery Uses Augmented Reality To The Max
MONTREAL, Canada (November 9, 2009) - The Atlantic Lottery Corporation (ALC) gave East Coasters a glimpse of what living life to the “Max” could look like through a regional out-of-home campaign in support of Lotto Max.....................Subscribers

They Came. They Rolled. They Took it to the MAX
MONCTON, New Brunswick Canada (November 06, 2009) - LOTTO MAX, Canada’s first national lottery game in over 15 years, has certainly been successful in making an entrance that Atlantic Canadians will remember..................Subscribers

Agency Wins Awards For Lottery Radio Spots
Hawk Communications Created Ads for ALC's Salsa Bingo Lottery
NEW BRUNSWICK, Canada (October 31, 2009) - Hawk Communications of Moncton struck gold this week as the company's radio advertisement for Atlantic Lottery's (ALC) Salsa Bingo picked up several industry awards.....................Subscribers

Atlantic Canadians Embracing Lotto Max
NEW BRUNSWICK, Canada (October 26, 2009) -- Lotto Max, the newest game by Atlantic Lottery Corporation, is outpacing the dollar sales of its now retired predecessor Lotto Super 7 a month after its inception, according to a company spokeswoman.....................Subscribers

ALC Rolls Out Lotto Max Campaign
HALIFAX, Nova Scotia (October 13, 2009) - The Atlantic Lottery Corporation (ALC) is having a ball with its first regional promotion for Lotto Max according to news sources..................Subscribers

Higher Percentage of Ticket Revenue Paid Out In Prizes, Compared To Super 7
NEW BRUNSWICK, Canada (October 2, 2009) - Last night was the second draw for the Atlantic Lottery Corporation's (ALC) new Lotto Max game and an ALC spokeswoman says ticket buyers seem to like it ......................Subscribers

Assessment Of The Keno Ticket Lottery Product
NOVA SCOTIA, Canada (August 2009) As part of its mandate, the Nova Scotia Gaming Corporation (NSGC) manages the provincial gaming industry for Government to ensure it is optimizing the financial benefits in a socially responsible manner. Carrying out this role includes looking at products offered in other jurisdictions to determine if they would be appropriate for introduction in Nova Scotia....................Subscribers

Minister Makes Gambling Report Public As He Weighs Fate of Keno
HALIFAX, Nova Scotia, Canada (September 4, 2009) -- Nova Scotia's finance minister has released an assessment of the controversial electronic gambling game Keno..............Subscribers

Atlantic Lottery Brings the Dollars and the Fun to the 2009 Canada Games
MONCTON, New Brunswick (August 17, 2009) - At Atlantic Lottery (ALC), we put the fun in funds! Not only are we bringing the dollars- $1.1 million to be exact- we’re also bringing you a whole lotta fun! Trust us; you don’t want to miss out on what we have in store at the 2009 Canada Games..................Subscribers

PokerTek Begins PokerPro Field Trial With Atlantic Lottery Corporation
This pilot marks the first time PokerPro has been placed in a non-traditional gaming establishment
CHARLOTTE, North Carolina (July 21, 2009) - PokerTek, Inc., the industry pioneer and worldwide leader in automated poker tables, announced today the start of a six-month pilot of PokerPro tables within two new Coasters locations after winning the RFP issued by the Atlantic Lottery Corporation (ALC).....................Subscribers

Atlantic Lottery Corporation to Give Keno a Boost
TORONTO, Canada (July 21, 2009) – According to a News report, lower sales than expected on its electronic KENO game on P.E.I., has prompted the Atlantic Lottery Corporation (ALC) to plan a new marketing campaign.......................Subscribers

Atlantic Lottery Shares the Story of the Past Year – The 2008/09 Accountability Report is Released
MONCTON, New Brunswick, Canada (July 17, 2009) -- Atlantic Lottery’s President and CEO Michelle Carinci summed up the past year best when she said, “We’ve really put a renewed focus on answering one simple question – what do our players want?.................Subscribers

Lottery Corporation Seeks New Electronic Games
CANADA (July 14, 2009) -News reports the Atlantic Lottery Corporation (ALC) is interested in partnering with private companies to set up a pilot program for electronic games in Prince Edward Island.....................Subscribers

Lottery Corporation Rolls With New Legislation
HALIFAX, Nova Scotia, Canada (May 8, 2009) -- It’s now illegal to sell lottery tickets to anyone younger than 19 years old..................Subscribers

ALC Sports Betting Tender Now Closing June 9
HALIFAX, Nova Scotia, Canada (May 8, 2009) – According to local media reports the Atlantic Lottery Corp. (ALC) has moved ahead its sports betting proposal deadline until June 9..................Subscribers

Prince Edward Island Government to Establish Three New VLT Gaming Centres in Province
CHARLOTTETOWN, Prince Edward Island (April 28, 2009) -- A plan to establish three new gaming centres on Prince Edward Island had the Opposition accusing the government on Tuesday of setting up "mini-casinos" across the province...............Subscribers

Atlantic Lottery Celebrates World Lottery Association’s Level III Responsible Gaming Certification
MONCTON, New Brunswick, Canada (April 30, 2009) -- Atlantic Lottery (ALC) has had it’s fair share of accomplishments over the past three decades: first to develop bar code technology on lottery tickets...................Subscribers

ALC Searching for Software Firm to Build Online Sports Betting Platform and Support System
HALIFAX, Nova Scotia, Canada (April 18, 2009) – Atlantic Canadians may soon be able to wager on sports online. The Atlantic Lottery Corporation (ALC) is searching for a software company that can build an online sports betting platform and the accompanying administrative support system...............Subscribers

Prince Edward Island to Make Lottery Sales to Minors Illegal
P.E.I., Canada (April 2, 2009) -- As of Wednesday, it became illegal to sell lottery tickets to people under 19 on P.E.I...............Subscribers

Lottery Corporation Safe From Global Recession, Thus Far
FREDERICTON, New Brunswick (February 28th, 2009) – According to local media reports Michelle Carinci, president and chief executive officer of the Atlantic Lottery Corporation (ALC), believes the global recession won't cut into New Brunswick's lottery revenues, at least this year....................Subscribers

Proposed Keno Launch Under Review, N.S. Acting Finance Minister Says
NOVA SCOTIA, Canada (February 24, 2009) -- Nova Scotia's acting finance minister says his department is reviewing whether a new electronic gambling game will be introduced in March..................Subscribers

Lottery Corporation to Launch Softer Version of KENO
NOVA SCOTIA, Canada (February 23, 2009) – The Atlantic Lottery Corporation (ALC) reportedly plans to launch electronic KENO in 200 bars and restaurants in the two provinces in March...................Subscribers

'Acceptable Range' of Insider Wins, Says Lottery Corporation
NOVA SCOIA, Canada (December 16, 2008) – Atlantic Lottery Corporation (ALC) officials say ALC employees, lottery retailers and their families are not winning more than they should, although they are more likely to win big prizes than the general public................Subscribers

Crackdown on Under Age Lottery Sales Coming: Treasurer
P.E.I., Canada (December 9, 2008) -- With new legislation on the books to fine stores that sell lottery tickets to youth, P.E.I.'s provincial treasurer is promising more regular checks of retailers.................Subscribers

ALC Releases 2007-08 Corporate Responsibility Review
MONCTON, New Brunswick (November 28, 2008) -- Atlantic Lottery today released its 2007-08 Corporate Responsibility Review................Subscribers

Lottery Corporation Issues Statement Concerning Scratch-N-Win Products
MONCTON, New Brunswick (November 28, 2008) -- Atlantic Lottery Corporation (ALC) has been made aware that a statement of claim against ALC has been filed in the Supreme Court of Nova Scotia that deals with Scratch ‘N Win products..................Subscribers

Lottery Players File Class-Action Suit
HALIFAX, Nova Scotia, Canada (November 27, 2008) -- Scratch card enthusiasts who feel they were denied the chance to win the games’ top prizes are targeting the Atlantic Lottery Corporation (ALC) in a class-action lawsuit filed in Halifax earlier this week...................Subscribers

EK3 and Atlantic Lottery Corporation Announce first North American Digital Merchandising Program to..........
LONDON, Ontario, Canada (September 30, 2008) -- EK3 Technologies, Inc. a global leader in in-store digital merchandising, today announced a new digital merchandising program with Atlantic Lottery Corporation (ALC)..............Subscribers

Lottery Corporation Studies Smart Cards to Limit VLT Use
Nova Scotia, Canada (September 25, 2008) -- The Atlantic Lottery Corporation (ALC) is considering issuing mandatory "responsible player cards" for all VLT users, a CBC News report said today..................Subscribers

ALC Is Reviewing How It Will Proceed With The Province's Gaming Policy
NEW BRUNSWICK, Canada (August 23, 2008) -- The Atlantic Lottery Corporation is reviewing how it will implement the Liberal government's gaming policy announced last November, which will see a drastic decrease in both the number of Video Lottery Terminals (VLTs) and the number of locations with VLTs...................Subscribers

Lawmaker Calls Lottery CEO’s New Contract Unusual, Demands Further Explanation
MONCTON, New Brunswick, Canada (July 25, 2008) -- Michelle Carinci, president and CEO of Atlantic Lottery Corp. (ALC), will receive ten (10) years’ pension for five years’ work, new Democrat and Liberal MLAs called the perk unusual and demanded further explanation...............Subscribers

Atlantic Lottery Issues 2007/08 Financial Update
MONCTON, New Brunswick, Canada (July 17, 2008) -- The Atlantic Lottery Corporation (ALC) today released the 2007/08 Financial Update as part of the organization’s ongoing commitment to openness and transparency................Subscribers

Sales of Older Lottery Products in Decline
HALIFAX, Nova Scotia (July 17, 2008) -- Nova Scotians are decreasing the amount they're betting on video lottery terminals (VLTs) and lottery tickets................Subscribers

ALC President Receives 6% Salary Increase as Part of a New Three-Year Contract
NOVA SCOTIA, Canada (July 12, 2008) – The Atlantic Lottery Corp. (ALC) president and CEO has a new three-year contract.............Subscribers

Lottery Retailers Not Sold on Mandatory Training
NOVA SCOTIA, Canada (July 7, 2008) -- Corner store owners in Newfoundland and Labrador are skeptical about new training the Atlantic Lottery Corporation wants them to take...................Subscribers

Atlantic Lottery Corporation Suspends Three P.E.I. Retailers
NOVA SCOTIA, Canada (July 4, 2008) – The Atlantic Lottery Corporation (ALC) removed lottery terminals from three P.E.I. retailers on Thursday for failing to...............Subscribers

Lottery Retailers Must Undertake Responsible Gambling Training Course
NEW BRUNSWICK, Canada (June 26, 2008) -- The Atlantic Lottery Corporation (ALC) is arranging a mandatory course for lottery ticket retailers and workers in bars with video lottery terminal (VLTs) on how to spot problem gamblers...............Subscribers

No Suspicion of Money Laundering at VLTs: Lottery Corporation
NEW BRUNSWICK, Canada (May 26, 2008) – A spokesman for the Atlantic Lottery Corporation (ALC) has been reported as saying there's no reason to believe the province's video lottery terminals (VLTs) are being used for illegal purposes...........Subscribers

Review Identifies High-Risk Security Issues at P.E.I. Racino
CHARLOTTETOWN, Canada (May 21, 2008) -- KPMG was asked by the four Atlantic provinces that own the lottery corporation to review operations at the.............Subscribers

Atlantic Lottery Wins Awards of Excellence
MONCTON, New Brunswick, Canada (May 16, 2008) – Recent awards won by Atlantic Lottery Corporation (ALC) leaders demonstrate how Atlantic Canada is not only a great place to live but also a great place to excel in the workplace................Subscribers

Retailers Have Lottery Privileges Suspended
NOVA SCOTIA, Canada (May 16, 2008) – A number of retailers have reportedly had their lottery privileges suspended for five days............Subscribers

Atlantic Lottery Releases Names of Retailers Selling Tickets to Underage Buyers
PRINCE EDWARD ISLAND, Canada (May 6, 2008) – The Atlantic Lottery Corporation (ALC) has agreed to release the names of 28 retailers on Prince Edward Island (P.E.I.) it caught selling lottery tickets to underage buyers...............Subscribers

Atlantic Lottery Acting On Shareholder Review
MONCTON, New Brunswick, Canada (April 23, 2008) – The Atlantic Lottery Corporation (ALC) welcomed the Shareholder Controls Review conducted by KPMG Forensic Inc. released today.................Subscribers

Security Improvements Made, Atlantic Lottery Says
NEW BRUNSWICK, Canada (April 23, 2008) -- The Atlantic Lottery Corporation (ALC) is reportedly changing the way it handles sensitive gaming information after a report found several weaknesses in its security systems..................Subscribers

ALC Applies Creative Thinking in Selecting Creative Agencies
HALIFAX, Nova Scotia, CANADA (April 14, 2008) – Despite losing most of its senior creative team at the end of last summer, Halifax-based Colour still managed to win the Atlantic Lottery Corporation’s (ALC) retail lottery business (worth $5.2 million over two years), the leading industry source...............Subscribers

Atlantic Lottery Corporation Lends a Helping Hand to Make-A-Wish in Time of Need
MONCTON, New Brunswick, Canada (April 3, 2008) -- Within hours of learning that Make-A-Wish donation boxes had been stolen from local businesses, Atlantic Lottery Corporation (ALC) contacted Make-A-Wish Atlantic Provinces with a donation of $30,000 to help fill the gap of the lost revenue..............Subscribers

Atlantic Lotto Changes Ad Using Mahone Bay Churches As Backdrop
CANADA (March 17, 2008) -- The Atlantic Lottery Corporation (ALC) is changing an advertising campaign that uses an image of Mahone Bay's churches after it incurred the wrath of ministers at all three of them...............Subscribers

Atlantic Lottery Will Investigate Player Complaint Concerning Ticket Validation
NEWFOUNDLAND, Canada (March 11, 2008) -- The Atlantic Lottery Corporation (ALC) said Tuesday it will investigate the case of a Newfoundland woman who said her winning ticket was rejected by the lottery machine..................Subscribers

P.E.I. to Test Electronic Poker Tables
PRINCE EDWARD ISLAND, Canada (February 25, 2008) -- The Atlantic Lottery Corporation (ALC) has chosen P.E.I. for a pilot project to test the popularity of multi-player video poker tables...........Subscribers

Atlantic Lottery Corporation Increasing Its Focus On Age Of Majority Compliance
MONCTON, New Brunswick, Canada (February 21, 2008) – The Atlantic Lottery Corporation (ALC) is conducting an ongoing mystery shopping program at retail locations across Atlantic Canada to ensure that retailers are complying with ALC’s policy not to sell to minors...............Subscribers

Atlantic Lottery Conducts Operation to Determine if Retailers Are Complying with Its Policy Regarding Underage Lottery Sales
PRINCE EDWARD ISLAND, Canada (February 18, 2008) -- The Atlantic Lottery Corporation (ALC) recently conducted an operation on P.E.I. to determine if retailers were complying with its policy concerning the sale of lottery products to minors................Subscribers

Electronic Player Card Could Reveal Real Picture of Lottery Retailers Purchases
NEW BRUNSWICK, Novia Scotia, Canada (February 7, 2008) -- Michelle Carinci, president of the Atlantic Lottery Corp., told New Brunswick's public accounts committee in Fredericton on Wednesday that the Corporation is examining ways to..............Subscribers

Lottery Names Agency of Record
HALIFAX, Nova Scotia, Canada (January 30, 2008) -- Advertising agency Colour has been named agency of record for Atlantic Lottery Corporation's (ALC) retail advertising..............Subscribers

Lottery Executive Bonuses Put On Hold
HALIFAX, Nova Scotia, Canada (January 11, 2008) – According to a published media report on Friday the Atlantic Lottery Corporation’s (ALC) board decided in June to withhold the 2006-07 bonuses for president and CEO Michelle Carinci and six other executives.................Subscribers

Former City Councilor Added to Lotto Board of Directors 
ST. JOHN’S (January 4, 2008) -- The province recently appointed former St. John’s city councilor, Kevin Breen, to serve as one of this province’s representatives on the Atlantic Lottery Corp. (ALC) board of directors................Subscribers

ALC Asks Mounties to Probe Lotto Retailer, Others Cleared in NL, NB, PEI
HALIFAX, Canada (December 18, 2007) - RCMP have been asked by the Atlantic Lottery Corp. (ALC) to probe further into four customer complaints about the ticket-selling practices of a single New Brunswick retailer................Subscribers

Government Considers Increasing Penalties for Selling Lottery Tickets to Minors
PRINCE EDWARD ISLAND, Canada (December 13, 2007) -- The government is contemplating making it illegal for retailers to sell lottery tickets to minors...........Subscribers

Atlantic Lottery Corporation Board Appointments
MONCTON, New Brunswick, Canada (December 7, 2007) -- Kevin Breen of St. John’s, NL and Paul Jelley of Charlottetown, Prince Edward Island have been appointed to the Board of Directors for the Atlantic Lottery Corporation (ALC). .........Read the full story at: Vol.41 No.12

Nova Scotia Gaming Corporation Reminds Parents Not to Buy Lottery for Children this Holiday Season
HALIFAX, Nova Scotia (December 4, 2007) -- For the second consecutive year, the Nova Scotia Gaming Corporation (NSGC) and its ticket lottery operator, the Atlantic Lottery Corporation (ALC), are working with the McGill University International Centre for Youth Gambling Problems and High-Risk Behaviors to dissuade parents and other adults from purchasing lottery tickets for their children or other minors............Subscribers

ALC President Responds to NS Request
MONCTON, New Brunswick, Canada (November 17, 2007) -- Atlantic Lottery Corporation (ALC) President and Chief Executive Officer Michelle Carinci has said she will co-operate fully with any review of her personal performance conducted by ALC’s board of directors............Subscribers

Minister Calls for Performance Review of Lottery Corporation CEO
HALIFAX, Nova Scotia (November 16, 2007) -- Angus MacIsaac, the Minister responsible for the Gaming Control Act, reportedly sent a letter on Friday to the provincial gaming corporation asking for an evaluation of..........Subscribers

Lottery Officials Front Legislative Committee
HALIFAX, Nova Scotia, Canada (November 14, 2007) -- Atlantic Lottery Corp. (ALC) officials were reportedly questioned at length during an appearance before a Nova Scotia legislative committee on Wednesday...........Subscribers

Response to Minister Advisory Panel on Ticket Lottery Controls
MONCTON, New Brunswick, Canada (November 13, 2007) -- Today the Atlantic Lottery Corporation (ALC) announced its response to the Ministerial Advisory Panel on Ticket Lottery Controls presented to the Nova Scotia Minister of Environment and Labour last week............Subscribers

ALC to Launch Mystery Shopper Campaign in the New Year
CANADA (November 9, 2007) -- The Atlantic Lottery Corporation (ALC) will launch a mystery shopper campaign in the new year to police how often retailers are selling lottery tickets to minors.............Subscribers

Lottery Corp. May Alter Security Check Policy
HALIFAX, NS, Canada (November 8, 2007) -- The Atlantic Lottery Corp. (ALC) will revisit its decision to do criminal record checks only on new retailers now that the latest review of the lottery has recommended extending the checks................Subscribers

Atlantic Lottery Corporation Awards Media Buying Contract
MONCTON, New Brunswick, Canada (November 5, 2007) -- Atlantic Lottery Corporation (ALC) today announced that Time + Space Media Limited is the successful proponent of Request for Proposal (RFP) #2007-11 for Media Planning and Buying Services. ALC’s media budget for 2007-2008 is $5.4 M Canadian dollars (excluding agency media fees).
The contract term is for a period of up to five (5) years based on mutual agreement.
SOURCE: Atlantic Lottery.

ALC Launches Lotto 6/49’s Fly 25 Promotion
MONCTON, New Brunswick, Canada (October 30, 2007) -- Ever dream of taking family and friends on the ultimate vacation?  Now’s your chance with ALC’s Lotto 6/49 Fly 25 promotion!..............Read the full story at: Vol.41 No.6

Atlantic Lottery Corporation to Appear Before Public Accounts Committee
HALIFAX, Nova Scotia, Canada (October 4, 2007) -- The Nova Scotia Committee on Public Accounts has decided to meet with the Atlantic Lottery Corporation (ALC) later this month...............Subscribers

Atlantic Lottery Outlines Facts Regarding Procurement Procedures
MONCTON, N.B., Canada (October 2, 2007) -- Atlantic Lottery incorporates the intent of the Atlantic Procurement Agreement, as is reflected in ALC’s procurement policy....................Subscribers

Ontario Company Calls for Audit of Atlantic Lottery’s Tendering Policy
HALIFAX (October 2, 2007) -- An Ontario company is calling for an audit of the Atlantic Lottery Corp. after an Internet gaming contract was reportedly awarded to a Swedish company.....................Subscribers

ALC Introduces New Rules For Ticket Validation
MONCTON, New Brunswick, Canada (August 8, 2007) – The Atlantic Lottery Corporation (ALC) is introducing more initiatives aimed at providing lottery players and retailers with tools to help them complete............Subscribers

Atlantic Lottery Issues First Social Responsibility Review and Annual Financial Report
MONCTON, NB (July 19, 2007 - The Atlantic Lottery Corporation (ALC) today released its first ever Social Responsibility Review as well as the 2006-07 annual financial report. The reports provide an accounting directly to Atlantic .............Subscribers

Gaming Corporation Releases 2006-07 Annual Report
HALIFAX, Nova Scotia, Canada (July 19, 2007) -- In its 2006-07 Annual Report released today, Nova Scotia Gaming Corporation (NSGC) outlines how the Corporation has delivered business results for Nova Scotia, while carefully and deliberately balancing economic ...............Subscribers

Atlantic Lottery Corporation Board Appointments
MONCTON, New Brunswick (July 6, 2007) -- Sean O’Connor was appointed Independent Chair of the Board of Directors of the Atlantic Lottery Corporation (ALC) .........Read the full story at: Vol.40 No.3

Atlantic Lottery Corporation Wins People’s Choice Award for Responsible Gambling
MONCTON, New Brunswick, Canada (July 3, 2007) – The Atlantic Lottery Corporation (ALC) has won a prestigious 2007 People's Choice Award.......Read the full story at: Vol.40 No.2

KPMG Wins Contract for Atlantic Lottery Review
HALIFAX (June 27, 2007) -- The four provincial shareholders of Atlantic Lottery Corporation (ALC) announced today they have awarded the contract for the review of the lottery business in Atlantic Canada to KPMG Forensic Inc. (KPMG). The broad scope review will look at all lottery games operated by ALC, including ticket lottery, video.........Subscribers

Player Loses Lawsuit Against Lottery Corporation
NEW BRUNSWICK, Canada (June 22, 2007) -- A northern New Brunswick woman who thought she'd won more than $8,000 on a scratch-and-win ticket last year has lost a court case against the Atlantic Lottery Corporation (ALC)........Subscribers

LOTTO 6\49 Turns 25 Today
MONCTON, New Brunswick, Canada (June 12, 2007) – LOTTO 6/49 celebrates its 25th anniversary today and to celebrate, a $40 million jackpot is up for grabs on June 13, 2007..........................Read the full story at: Vol.39 No.12

New Rules for Buying Lotto Tickets; ALC
ST JOHN'S, Newfoundland (June 7, 2007) – Consumers will notice some changes the next time you buy lottery tickets.......Subscribers

NSGC Launches New Support 4 Sport Lottery Products
HALIFAX, Nova Scotia, Canada (May 24, 2007) -- The Nova Scotia Gaming Corporation (NSGC) launched the newest lottery tickets in their Support 4 Sport program today to enhance sports funding “from playground to podium.”...........Read the full story at: Vol.39 No.9

Calls to Ban Lottery Retailers From Buying Tickets
HALIFAX, Nova Scotia, Canada (May 14, 2007) – The NDP, Nova Scotia’s Opposition party, has reportedly called for retailers to be banned from purchasing the lottery tickets they sell...........Subscribers

Major Changes Coming to Lottery Ticket Buying in Atlantic Canada
MONCTON, New Brunswick, Canada (May 11, 2007) -- The Atlantic Lottery Corporation (ALC) today announced it is introducing a series of major changes to lottery ticket buying to better protect customers and their winnings..........Read the full story at: Vol.39 No.8

Lottery Welcomes Atlantic Shareholder Review
MONCTON, New Brunswick, USA (May 8, 2007) – The Atlantic Lottery Corporation (ALC) announced today that it is looking forward to the results of a comprehensive review of all lottery systems announced by each of the four provincial shareholders today..........Subscribers

Governments Across Atlantic Canada Announce Comprehensive Review of Lottery System
HALIFAX, Newfoundland, Canada (May 8, 2007) -- The Nova Scotia Gaming Corporation (NSGC), in conjunction with the Prince Edward Island Lotteries Commission, the Lotteries Commission of New Brunswick and the Newfoundland and Labrador Department of Finance, announced today that it has issued a Request for Proposals (RFP) for a comprehensive review of the security and integrity of lottery operations in Atlantic Canada............Subscribers

Nova Scotia Government Names Panel To Review Province's Lotteries
HALIFAX, Nova Scotia, Canada (May 3, 2007) - The Nova Scotia Government has appointed a panel to review the province's retail lottery sales in light of a report that found retailers are winning more............Subscribers

ALC Partners with the Canadian Cancer Sociey Relay For Life
MONCTON, Canada (April 27, 2007) - The Atlantic Lottery Corporation (ALC) has signed on as the Volunteer Sponsor for the 2007 Canadian Cancer Society Relay for Life in Atlantic Canada.  Through this $75,000 sponsorship ALC will support the 74 Relay events which will take place throughout Atlantic Canada this summer.........Read the full story at: Vol.39 No.6

Atlantic Lottery Proud to Honour Volunteers Across Atlantic Canada During National Volunteer Week
MONCTON, New Brunswick, Canada (April 20, 2007) -- The Atlantic Lottery Corporation (ALC) today announced that its Community Fan Club will be the centerpiece of ALC’s community events and sponsorship program for the upcoming fiscal year......Read the full story at: Vol.39 No.5

Nova Scotia Launches Lottery Investigation
HALIFAX, Nova Scotia (March 27, 2007) - The Canadian Press reports the minister responsible for regulating gambling in Nova Scotia as saying the province is launching an investigation of the Atlantic Lottery Corp. (ALC)..........Subscribers

N.B. Ombudsman Considers Atlantic Lotto Probe
NEW BRUNSWICK, Canada (March 20, 2007) -- New Brunswick's ombudsman is reportedly looking into whether he has the jurisdiction to investigate how Atlantic Lottery Corporation retailers are allegedly winning an unusual share of lottery prizes...........Subscribers

ALC Begins to Offer Texas Hold'em Poker at the CDPEC
MONCTON, N.B. Canada (March 19, 2007) -- The Atlantic Lottery Corporation (ALC) began offering Texas Hold’em poker today at the Charlottetown Driving Park Entertainment Centre (CDPEC). The arrival of the new table games is expected to provide an additional boost to Prince Edward Island’s harness racing industry..........Subscribers

ALC Review of Win Rates and Retailer-Player Processes Released
MONCTON, NB, Canada (March 14, 2007) -- The Atlantic Lottery Corporation (ALC) released information today that statistically confirms retailers claimed more prizes than would be expected in the six year period between.............Subscribers

Atlantic Lottery Congratulates Atlantic Canadian Canada Games Participants
MONCTON, N.B., Canada (March 12, 2007) -- The Atlantic Lottery Corporation (ALC) congratulates the athletes of Team Atlantic who are making their way back to their respective provinces after competing for the past 16 days at the Canada Games in Whitehorse, Yukon.........Subscribers

Lottery Corporation to Examine Jackpot Claims
MONCTON, New Brunswick, Canada (March 8, 2007) – According to local media reports some people are critical of the way the national Lotto 6/49 jackpots are estimated..........Subscribers

ALC Introduces New Manager of Social Responsibility and Responsible Gambling
MONCTON, N.B., Canada (February 21, 2007) -- The Atlantic Lottery Corporation (ALC) is pleased to announce that Kim Wilson has joined the corporation as the new Manager of Social Responsibility and Responsible Gambling............Read the full story at: Vol.38 No.10

Set for Life Snow Day Makes Winners out of Shovelers
MONCTON, New Brunswick, Canada (February 14, 2007) -- People shoveled their way to winnings on January 30 as part of a unique launch for the Atlantic Lottery Corporation's new Set for Life product......Read the Full Story at Vol.38 No.8

ALC Changes The Look And Feel Of Its Website
MONCTON, New Brunswick, Canada (January 22, 2007) -- In an effort to maintain relevance with you, our consumers, we have changed the look and feel of our website.
With this new look, it should be easier to find what you’re looking for. Less scrolling is now required as we have moved to a wider screen. More functionality has been added such as “next/previous” arrows to view more information and our biggest improvement is our Winning Numbers section. Winning numbers can now be viewed one game at a time (instead of the full listing). This makes it much easier to check your numbers and allows you to get only the information you want.We hope you enjoy the new site and wish you the best in 2007!
If you have any feedback on our new site, or suggestions for enhancements, please send us an e-mail at info@alc.ca.
SOURCE: ALC.

Atlantic Lottery Preparing Business Plan to Turn Racino Into Full Casino
CHARLOTTETOWN, P.E.I. (December 2, 2006) -- The Atlantic Lottery Corp.(ALC) is reportedly preparing a business plan to convert the gaming facility at the Charlottetown Driving Park Entertainment Centre to a full casino................................Subscribers

Atlantic Lottery Reaffirms Prize Claiming Procedures
MONCTON, New Brunswick (October 27, 2006) -- In light of recent media reports regarding lottery retailers in Ontario and other parts of North America, the Atlantic Lottery Corporation (ALC) has reaffirmed its prize claiming procedures..........................Subscribers

Nova Scotia Gaming Corporation Works to Ensure System is Safe and Secure
HALIFAX, Nova Scotia (October 26, 2006) -- Nova Scotia Gaming Corporation (NSGC) is working with its ticket and video lottery operator to ensure the lottery system in the Province is as safe, fair and regulated as possible................................Subscribers

Second Player Sues Lottery Over Scratch Ticket
NEWFOUNDLAND, Canada (October 4, 2006) -- The Atlantic Lottery Corp. (ALC) is reportedly facing a second lawsuit over a scratch-and-win ticket, this one filed by a Newfoundland man claiming nearly $1 million in prize money..........................Subscribers

Atlantic Lottery Turns Thirty
MONCTON, New Brunswick, Canada (September 1, 2006) -- Thirty years ago, Matsushita introduced the first VHS home video cassette recorder. “Rocky”, the movie, was number one both at the box office and at the Annual Academy Awards. That same year, while Canadians rocked out to the sounds of the Bay City Rollers “Saturday Night”, Bono and The Edge formed a band called U2. And, in the world of sports, over one billon viewers watched worldwide as Nadia Comaneci scored a perfect 10 at the Olympics Games in Montreal...................................Read the full story at: Vol.36 No.10

Atlantic Lottery Corporation Supports Halifax 2014 Commonwealth Games Bid Scratch and Make it Happen
HALIFAX, Canada (August 29, 2006) -- Building on a 30 year commitment to youth and sport in Atlantic Canada, the Atlantic Lottery Corporation (ALC) is proud to announce a $500,000 contribution to help bring the 2014 Commonwealth Games to Atlantic Canada..........................Subscribers

Player to Take Lottery Corp. to Court Over Scratch-and-Win Ticket Dispute
NEW BRUNSWICK, Canada (July 25, 2006) -- A Beresford, N.B. woman is reportedly taking the Atlantic Lottery Corp. (ALC) to court over an instant lottery ticket dispute........................Subscribers

Lottery Corporation Changes Rules for Pro-Line
MONCTON, New Brunswick, Canada (July 24, 2006) – The Atlantic Lottery Corp. (ALC) has reportedly changed the rules on sports gambling through its Pro-Line product.................................Subscribers

Atlantic Lottery Gives Back to Atlantic Canadians
MONCTON, NB, Canada (July 21, 2006) -- The Atlantic Lottery Corporation (ALC) today released its 2005-06 annual report and social responsibility review, highlighting ALC’s commitment to sustainable economic performance, community support, responsible gambling, and transparency and accountability.................................Read the full story at: Vol.36 No.4

Atlantic Lottery President Inducted Into the Lottery Industry Hall of Fame
MONCTON, NB, Canada (July 12, 2006) -- Michelle Carinci, President and CEO of the Atlantic Lottery Corporation (ALC), was inducted in to the Lottery Industry Hall of Fame at the 2006 International Lottery & Gaming Expo...............................Subscribers

Atlantic Lottery Hosts Lottery Officials from Around North America
MONCTON, N.B. Canada (June 23, 2006) -- The Atlantic Lottery Corporation (ALC) played host to lottery directors from across the continent as the North American Association of State and Provincial Lotteries (NASPL) held its Annual Spring Meeting in St. Andrews, N.B. this week...................................Read the full story at: Vol.35 No.13

Lottery Corporation Makes Changes to Island's Entertainment "Racino"
PRINCE EDWARD ISLAND, Canada (March 9, 2006) -- The Atlantic Lottery Corporation (ALC) has reportedly made a number of changes the Island's entertainment "racino." ........................Subscribers

Atlantic Lottery Launches New Daily Game
MONCTON, New Brunswick, Canada (February 3, 2006) -- The Atlantic Lottery Corp. (ALC) has added a new daily draw game to its product line up: Bucko.............................Subscribers

Atlantic Lottery Corporation has Implemented OGT’s GOLDS
MONTREAL, Quebec, Canada (January 31, 2006) -- Atlantic Lottery Corporation has implemented OGT’s GOLDS (Global Operations and Lottery Distribution System) to support ALC’s...........................Read the full story at: Vol.34 No.5

Lottery Corp. Defends VLT Policies
NEWFOUNDLAND, Canada (January 20 2006) – The head of the Atlantic Lottery Corporation (ALC) reportedly told members of the Public Accounts Committee (PAC) that........................Subscribers

Lottery Corporation to Become Subject to Freedom-of-Information Legislation
HALIFAX, Nova Scotia, Canada (January 19, 2006) -- The Atlantic Lottery Corp. (ALC) has decided to be brought officially under the.................................Subscribers