Betting Company William Hill Appoints New Ad Agency
LONDON, U.K. (November 18, 2009) - Betting company William Hill has appointed The Brooklyn Brothers to handle its advertising account.................Subscribers

Lotto Refreshes Its Formula
WARSAW, Poland (November 17, 2009) – A Spectacular show instead of the usual load of old rubbish. Winning three times a week and a great gala once a month. These are ideas for Sports Totalizator’s revolution of the most popular Polish lottery.....................Subscribers

Lottery Tickets Will Feature Message Encouraging People To Fill Out Census Forms
JEFFERSON CITY, Missouri (November 16, 2009) - A Missouri committee designed to encourage people to fill out census forms has approved a plan to spend more than $400,000 on public relations and advertising...................Subscribers

Commission Decides Lotto Television Advertising is Misleading
AMSTERDAM, the Netherlands (November 16, 2009) - The television advertising for the so-draw of Lotto Super Saturday is misleading, the Advertising Code Commission has viewed...................Subscribers

Lottery Host Goes Over Limit
COPENHAGEN, Denmark (November 17, 2009) -The .Lotto game hit a new ‘high’ on Saturday when the number 91 was drawn out of the rotating drum...............Subscribers

Dress Like A Millionaire
PLYMOUTH, UK (November 13, 2009) - A former Face of Plymouth has helped launch a new National Lottery Millionaire Raffle game......................Subscribers

TV Product Placement Rules Up for Discussion
LONDON, U.K. (November 9, 2009) - Gaming operators could be allowed to feature on British TV programmes after the Government signaled it was willing to lift its long standing ban on product placement.......................Subscribers

La Française des Jeux Launches the Brand FDJ
PARIS, France (November 13, 2009) -- On 28 October 2009, La Française des Jeux created a new commercial brand: FDJ and unveiled its new logo symbolising the company’s commitment to recreational gaming and to player services.......................Subscribers

National Lottery Uses Champagne To Launch New Euromillions Game
LANCASHIRE, U.K. (November 12, 2009) - We've heard of Champagne Breakfasts, but this is ridiculous. According to the local news sources Stewart Oldham, a Preston milkman, was requested to deliver bottles of champagne rather than milk..............Subscribers

Florida Lottery Launches Holiday Advertising Campaign With New General Market Ad Agency
TALLAHASSEE, Florida (November 10, 2009) – The Florida Lottery has introduced its Holiday MILLIONAIRE RAFFLE and Scratch-Off games through the launch of its newest advertising campaign, Lottery Shopping Channel (LSC)......................Subscribers

Atlantic Lottery Uses Augmented Reality To The Max
MONTREAL, Canada (November 9, 2009) - The Atlantic Lottery Corporation (ALC) gave East Coasters a glimpse of what living life to the “Max” could look like through a regional out-of-home campaign in support of Lotto Max.....................Subscribers

Joyful Lottery Ad A Winner
Campaign Promoting Tickets As Holiday Gifts Spreads Tuneful Good Cheer
CHICAGO, Illinois (November 9, 2009) -- We are happy to announce the arrival this week of a new ad campaign for the Illinois Lottery from Energy BBDO/Chicago.....................Subscribers

High-Tech Advertising Puts You in The Picture
HALIFAX, Canada (November 6, 2009) - Augmented reality may be the latest thing in high-tech advertising, but its first use in Canada passed with little notice Thursday in Halifax.................Subscribers

D & G Group Company is California Lottery’s Top Retailer
SACRAMENTO, California (November 5, 2009) -Located in one of the world’s most beautiful cities, D & G Group Company sells more than $62,000 in California Lottery products per week and today the San Francisco business was recognized as the California Lottery’s 2009 “Retailer of the Year.” .....................Subscribers

Liverpool Signs Sponsorship Deal With 188BET
NEW YORK, USA (November 3, 2009) - Liverpool Football Club has become the latest English Premier League club to sign a sponsorship deal with an online gambling operator after announcing a betting partnership with 188BET..............Subscribers

Agency Wins Awards For Lottery Radio Spots
Hawk Communications Created Ads for ALC's Salsa Bingo Lottery
NEW BRUNSWICK, Canada (October 31, 2009) - Hawk Communications of Moncton struck gold this week as the company's radio advertisement for Atlantic Lottery's (ALC) Salsa Bingo picked up several industry awards.....................Subscribers

The Daily Item, Lottery Team Up For New Contest
LYNN, Massachusetts (October 31, 2009) -The Daily Item and the Massachusetts State Lottery are pleased to announce the launching of the Lottery's new contest, "Play Free for One Year," beginning Monday.......................Subscribers

Snyder Gets Tarred and Feathered in New D.C. Lottery Powerball Ad
WASHINGTON, DC (October 29, 2009) -- When the D.C. Lottery and its ad agency were coming up with its new POWERBALL campaign, the Redskins foment hadn't yet boiled over. It was hardly even warm. This was back during just a regular preseason, filled with optimism and hope and the promise of grilled Tofurkey sausages and an undefeated fantasy football campaign and maybe some hot Redskins playoff action..............................Subscribers

Ladbrokes Reviews Digital Ad Account
LONDON, U.K. (October 22, 2009) -- Ladbrokes, the UK bookmaker, is reported to be on the hunt for an agency to handle its digital advertising account......................Subscribers

Deal or No Deal Commissioned in Ireland to be Produced in Association with Irish National Lottery
LONDON, U.K. (October 22, 2009) -- Irish commercial broadcaster TV3 has ordered a local version of Deal Or No Deal from Endemol UK in which viewers purchase scratch cards for a chance to take part....................Subscribers

West Virginia Lottery Ad To Connect
CHARLESTON, west Virginia (October 22, 2009) - The West Virginia Lottery Commission is running a television advertisement that tries to connect the lottery to West Virginia University and its football program..................Subscribers

Jordan Associates Advertising Tops Field in Oklahoma Lottery Selection
Jordan Associates Named Agency of Record
OKLAHOMA CITY, Oklahoma (October 22, 2009) -- The Oklahoma Lottery Commission has selected Jordan Associates for a second time as agency of record for the Oklahoma Education Lottery. Jordan Associates won the account originally in 2005 when the Oklahoma Lottery launched and has serviced the account since.......................Subscribers

Maryland Lottery Ads to Highlight Racing
BALTIMORE, Maryland (October 20, 2009) – A leading Maryland newspaper reported today that the state lottery director said on Tuesday his agency could work more closely with the Maryland Racing Commission to promote its Racetrax lotto game as an alternative to live horse racing after the commission expressed concern about competition...................Subscribers

William Hill "Free Bet" Ad Pulled by ASA
LONDON, UK (October 19, 2009) - William Hill has been allegedly told to withdraw an advertisement that claimed to offer £100 in free bets by the Advertising Standards Authority.................Subscribers

Humanitarian Lottery for France TV
PARIS, France (October 8, 2009) -- The host-producer of France Televisions revealed on Wednesday that he has been endorsed by France Television to develop a new program based on a global humanitarian lottery, to be called "Bet For A Better World." .................Subscribers

Make Me Rich! Debuts, Gives Away $4 Million in Cash and Prizes!
LANSING, Michigan (October 16, 2009) - Four lucky Michigan Lottery players won over $4 million in cash and prizes in the premier episode of Make Me Rich!, the Lottery’s new game show. Make Me Rich!, which debuted on Friday night, was the biggest, richest, prime-time TV game show ever....................Subscribers

What’s Up Interactive Launches Second Microsite for Georgia Lottery
ATLANTA, Georgia (October 14, 2009) -- Atlanta interactive marketing agency What’s Up Interactive has launched the second microsite for Georgia Lottery Corporation, PlayFalconsLottery.com. The site is a hub for the instant game’s second chance drawings, offering prizes like a VIP suite at the Georgia Dome for an Atlanta Falcons game, or an AirTran Airways flight to a Falcons away game for 10.........................Subscribers

Dolphins Reportedly Kill State Lotto Deal in Florida
Miami wanted bigger piece of pie than Jacksonville, Tampa in joint effort
MIAMI, Florida (October 12, 2009) -- The Miami Dolphins sank a state lottery sponsorship deal that would have involved the two other teams in the state - Jacksonville and Tampa Bay - because they wanted a bigger piece of the pie, the Sports Business Journal reported today..................Subscribers

The Oregon Lottery’s Its Gravy, Baby
Spotlight on NW Creative: Oregon Lottery
Click here to view the Oregon Lottery’s: Its Gravy, Baby Thanksgiving Raffle......................Subscribers

Michigan Lottery Debuts New TV Game Show
LANSING, Michigan (October 8, 2009) – Michigan Lottery players will win over $4 million in cash and prizes on a new TV game show, "Make Me Rich!," on Friday, October 16 at 7:30 p.m.  The show is hosted by Christopher Knight, best known for his role as Peter Brady on the 1970's hit TV series "The Brady Bunch" and most recently as Host of "Trivial Pursuit America Plays." .........................Subscribers

TV Appearance To Promote Gambling
AUCKLAND, New Zealand (October 6, 2009) - Prime Minister John Key says he doesn't have a problem with Christchurch Casino using his appearance on an American TV show to promote its VLT machine business...................Subscribers

New York Lottery 'Sweet Millions' Bunnies Will Turn Your Heart To Sugar
NEW YORK, N.Y. (October 5, 2009) - Another cute commercial from the New York Lottery for their Sweet Million game. Its Just Plain SWEET!
CLICK HERE to view the latest Commercial on YouTube.
SOURCE: New York Lottery.

Rapid City Signs Now Completes Lottery Project
RAPID CITY, South Dakota (October 6, 2009) -- Signs Now Rapid City owners Jeff and Deborah Parmentier and Darren and Destiny Stanz recently announced the completion of a 600 piece project for the new South Dakota Lottery game, "$14,000 Touchdown".......................Subscribers

Ad Contract Extension For Michigan Lottery
LANSING, Michigan (October 4, 2009) - The Ad Board approved a $17.5 million, one-year contract extension for Troy advertising agency Simons Michelson Zieve Inc.................Subscribers

Virgin Games Launches New Ad Campaign Focusing on Free Bingo
LONDON, U.K. (October 2, 2009) - Virgin Games will launch a brand new ad campaign this month with a strong emphasis on 'Free Bingo'.........................Subscribers

Bookmaker Coral Offers Free Betting Scratchcards to Football Fans
LONDON, UK (September 30, 2009) – According to a leading industry magazine bookmaker Coral is targeting football fans with a promotion offering a free scratchcard to punters who place four £10 bets.......................Subscribers

Sponsorship of British Sporting Clubs by Foreign Gambling Operators
BIRMINGHAM, UK (September 25, 2009) -- A growing number of British sports clubs are obtaining sponsorship deals with gambling providers based outside Great Britain. Sports sponsorship falls within the definition of advertising................Subscribers

Real Madrid Extends Sponsorship Deal With Austrian Gambling Operator
MADRID, Spain (September 28, 2009) - Real Madrid said on Monday it has extended its shirt sponsorship deal with Austrian gambling operator bwin by three years to 2013..................Subscribers

Anti-Casino Ad Creates Dispute in Ohio
CINCINNATI, Ohio (September 25, 2009) -- A group that opposes the legalization of casinos in Ohio has launched an advertising campaign that claims out-of-state residents would take the best jobs created if casinos are allowed.....................Subscribers

Arizona Lottery Reveals ‘Behind the Scenes’ TV Commercial Production
Newest Cash Spectacular television spot viewable online alongside “making of” video
PHOENIX, Arizona  (September 24, 2009) - On a hot June day in Buckeye, Ariz., a crew of more than 100 creative individuals,  from camera operators and directors to actors and sound technicians,  worked from dawn to dusk to create the newest TV commercial for the Arizona Lottery’s $100 Million Cash Spectacular Scratchers ticket......................Subscribers

Virgin Bingo to Broadcast First TV Ad in October
LONDON, UK (September 23, 2009) - Virgin Bingo is set to unveil its first ever TV advertisement on the British public next month. The three week campaign will start on October 4 and will run for approximately three weeks on both digital and terrestrial channels.................Subscribers

TV Commercial for Ric Flair's North Carolina 'Wooooo' Lottery Ticket
NORTH CAROLINA (September 22, 2009) -- Ric Flair has a new TV commercial for a North Carolina Education Lottery ticket... You must check it out.
Click here to watch the video on You Tube.

Ladbrokes Wins Swedish Trademark Case
HARROW, UK (September 17, 2009) -- Ladbrokes has won a case against the Swedish state monopoly for betting Swedish Games (Svenska Spel).....................Subscribers

Paddy Power Calls Advertising Review
LONDON, U.K. (September 22, 2009) - High-street and online bookmaker Paddy Power is reviewing its UK ad account ...................Subscribers

"Sweet Million" Lottery Game Has Sweetest Commercial (VIDEO)
NEW YORK, USA (September 21, 2009) -- The New York Lottery has introduced their new "Sweet Million" jackpot-type game with perhaps the cutest lottery commercial of all time...............Subscribers

Bwin A Good Bet To Land Vacant FA Cup Deal
LONDON, U.K. (September 16, 2009) -- Europe's biggest online sports betting and gaming company bwin have given the FA a timely boost by showing interest in two of their vacant sponsorship opportunities......................Subscribers

Swedish TV Presenter Ulrika Jonsson is the Host of BingoLotto -- a New Live Game That Airs on Saturday Nights on Virgin 1.
UNITED KINGDOM (September 20, 2009) -- Swedish TV presenter Ulrika Jonsson (pictured left) is the host of BingoLotto -- a new live game that airs on Saturday nights on Virgin 1.............Subscribers

Red Truck Films Produce Three New Spots for N.C. Education Lottery Games
RALEIGH, North Carolina (September 18, 2009) – This year, Red Truck Films has produced three :30 television spots for the North Carolina Education Lottery’s latest scratch-off games.................Subscribers

Wild Card 2 Jackpot Too Big For Lottery Signs
PIERRE, South Dakota (September 17, 2009) - The jackpot signs at Lottery retailers across the state say the current top prize for the Wild Card 2 game is $999 thousand. It’s not because they don’t want to show the actual jackpot; it’s because they can’t......................Subscribers

Svenska Bingo Launches TV Campaign Across Sweden
SWEDEN (September 16, 2009) -- Svenskabingo.com airs its first national TV advertising campaign across homes in Sweden today. With its vibrant and welcoming brand, Svenskabingo.com has it's sights firmly set on capturing a share of the market, currently dominated by sites such as Svenska Spel, Ladbrokes.se...............Subscribers

UK Football Club Forced to Remove Gambling Company’s Logo From Shirts
WALES, United Kingdom (September 16, 2009) -- Cardiff City wore shirts without a sponsors logo at Reading tonight after the Gambling Commission asked them to remove the name of internet betting company 777ball.......................Subscribers

7ft 7in 'Giant' Promotes Lottery Jackpot
YORKSHIRE, Leeds, UK (September 16, 2009) -  Europe's tallest living man turned heads in Leeds City Bus Station after urging locals to reach for the skies in bidding for an £85m Euro jackpot....................Subscribers

Maryland Lottery Ads Concern Racing Commission
BALTIMORE, Maryland (September 15, 2009) - At a Maryland Racing Commission meeting held at Laurel, commission members expressed their disapproval of a campaign being run by the Maryland State Lottery that advertises Racetrax, a virtual reality horse racing game...............Subscribers

Real Madrid Decide To Play Without Shirt Logo
MADRID, Spain (September 15, 2009) –Regulations have forced Real Madrid to remove the logo of their sponsor, Austrian Internet betting group bwin , from their shirts for Tuesday's Champions League Group C match at FC Zurich...............Subscribers

Betting Ad Banned For 'Encouraging' Underage Gambling
LONDON, U.K. (September 16, 2009) - A gambling advert has been reportedly banned because it showed a picture of a young woman which "implied" she was 15 years old.................Subscribers

Safe & Secure Gambling Initiative Launches Advertising Campaign
WASHINGTON, D.C. (September 15, 2009) -- The Safe and Secure Internet Gambling Initiative, a special interest group with online gambling in mind, has recently launched a campaign to promote the freedom of online gambling.....................Subscribers

Connective Games LLC appoints GameOn Marketing as Dedicated Marketing Agency
LONDON, U.K. (September 9, 2009) – www.ConnectiveGames.com has today announced a strategic partnership with niche iGaming marketing agency GameOn Marketing – a full service marketing, PR and event management company.....................Subscribers

Betfair Inks Spanish Football Sponsorship Deal
MADRID, Spain (September 11, 2009) - Betfair, the world’s biggest online betting community, signs a two-year sponsorship agreement with 2009 Champions League winners FC Barcelona......................Subscribers

Georgia Lottery, Atlanta Falcons Present Primetime TV Special On WSB-TV
ATLANTA, Georgia (September 15, 2009) -- Georgia Lottery fans and Atlanta Falcons football fans can get a behind the scenes look at the new Atlanta Falcons lottery game. “Scratch-off: The Making of the Atlanta Falcons $500,000 Touchdown” will air Tuesday, September 15 at 8:30 p.m. on WSB-TV Channel 2.....................Subscribers

Ladbrokes Wins Case Against Danish Monopoly
HARROW, U.K. (September 11, 2009) - Ladbrokes today won a case against the Danish Monopoly Danska Spill (Danish Games) in the Maritime and Commercial Court in Copenhagen...................Subscribers

Arizona Lottery $100 Million Cash Spectacular II - The Making of the “Hiding” TV spot
PHEONIX, Arizona (September 11, 2009) - Take a peek at what it takes to produce a 30 second TV spot! ........................Subscribers

Young Men Warned About Irresponsible Gambling
MELBOURNE, Victoria (September 10, 2009) - A new advertising campaign encouraging young men to stop and think about their gambling was launched today by Gaming Minister Tony Robinson..................Subscribers

District Health Board Wants to Ban Ads That Push Gambling
GISBORNE, New Zealand (September 9, 2009) - Intense promotion of gambling in national media seriously undermines the work being done here to eliminate problem gambling...................Subscribers

BBC 1 presents The National Lottery: Big 7
LONDON, UK (September 2, 2009) - BBC 1 presents The National Lottery: Big 7, a glittering gala evening hosted by Nick Knowles and Myleene Klass...............Subscribers

Intake Studio to Make Commercial For Kansas Lottery
WICHITA, Kansas (September 3, 2009) - Intake Studio will be making a commercial for the Kansas Lottery’s Midwest Millions game...................Subscribers

Florida Lottery Names St. John & Partners As Its New General Market Advertising Agency
TALLAHASSEE, Florida (September 2, 2009) – The Florida Lottery today announced the selection of St. John & Partners as its new general market advertising agency, following a competitive search that began in April of this year................Subscribers

Dallas Cowboys Cashing in on Texas Lottery Scratch-Off Tickets
DALLAS, Texas (August 31, 2009) -- The Dallas Cowboys stand to make as much as $4.2 million from the team's new Texas Lottery scratch-off tickets, according to the state contract. The Houston Texans, which announced a similar deal in June, could make as much as $1.45 million................Subscribers

New Football Pools Hoping For Boost With New Tim Lovejoy Advert
UNITED KINGDOM (August 28, 2009) -- The firm behind New Football Pools hopes its new ad campaign - starring Soccer AM's Tim Lovejoy - proves a real draw...................Subscribers

Jacksonville Advertising Firm Wins Florida Lottery Contract
St. John & Partners Wins Battle For Lottery Account
JACKSONVILLE, Florida (August 28, 2009) - St. John & Partners has landed the Florida Lottery account. The Jacksonville-based advertising and public relations firm won a three-year contract earlier this year to promote the Lottery.................Subscribers

Advertising Standards Authority Says Gambling Company Should Have Identified Itself In Campaign Ads
UNITED KINGDOM (August 26, 2009) -- A casino games gambling company has been told it should have identified itself on adverts it ran criticizing betting shop gambling terminals. The company, Prime Table Games, had claimed that it would not benefit commercially from the campaign..................Subscribers

Wanted: Audience and Contestants for National Lottery TV Show
GLASGOW, Scotland (August 24, 2009) - The BBC is filming forthcoming editions of the National Lottery’s ‘In it to Win it’ show in Glasgow, and is seeking both contestants and audiences...............Subscribers

New Lottery Ads to Generate More Interest Mega Millions Game
CHICAGO, Illinois (August 24, 2009) -- The Illinois Lottery will launch a new ad campaign from Energy BBDO/Chicago on August 31 that aims to generate more interest in the Mega Millions game....................Subscribers

Western Canadian Lottery to Launch Innovative Jackpot Campaign Next Month
ONTARIO, Canada (August 24, 2009) -- A campaign for Western Canadian Lottery Corporation next month will see taxi tops in Calgary featuring LED displays flaunting large amounts of money...............Subscribers

Advertising Code Committee Rules Lottery Adverts Were Misleading
NETHERLANDS (August 14, 2009) -- Advertisements for Stichting Exploitatie Nederlandse Staatsloterij, the Dutch National Lottery (SENS), drawn earlier this week guaranteeing a record jackpot of €27.5m were misleading, the advertising code committee has ruled......................Subscribers

Broadcasters Question Fairness of Lottery's Advertising Plans
LITTLE ROCK, Arkansas (August 13, 2009) --- News sources report a legislative panel cleared the way Thursday for lottery officials to sign three major contracts with vendors, though the director of a broadcasters' association testified that broadcasters would be treated unfairly under one of the contracts.....................Subscribers

Advertising Executives Take Issue With Lottery's RFP
LITTLE ROCK, Arkansas (August 10, 2009) - Gary Lay, owner of Little Rock ad agency GWL Advertising, is reported to have told the local media that the state’s Education Lottery's advertising request for proposal process is “one of the most frustrating things I've ever been through.".....................Subscribers

The Communications Group Wins Lottery Ad Contract
LITTLE ROCK, Arkansas (August 5, 2009) -- The Arkansas Lottery Commission has awarded its advertising contract to The Communications Group of Little Rock................Subscribers

Commissioners Vote to Have Little Rock Agency Handle Advertising
LITTLE ROCK, Arkansas (August 5, 2009) -- The number of advertising agencies in the running for the Arkansas Lottery's ad contract has been cut from six to two.............Subscribers

National Lottery Launches Viral Video Competition
LONDON, UK (August 5, 2009) --  - The National Lottery is asking the public to create viral ads to explain what lottery funding means to them and has started the ball rolling with its own "How not to make a viral" video.................Subscribers

Six Agencies Bid For Lottery Advertising Contract, Many State's Largest Agencies Not Taking Part
LITTLE ROCK, Arkansas (August 3, 2009) - Six advertising agencies have submitted bids for the Arkansas Lottery Commission's advertising contract.................Subscribers

"Double Threes" Campaign Will Start in August
LONDON, UK (July 31, 2009) -- Reason to be cheerful for Tipp24.com customers: The new "Double threes" campaign will start in August..................Subscribers

Ric Flair the ‘Nature Boy’ to Become Face of North Carolina Lottery Next Month
USA (August 4, 2009) – Ric Flair, The Nature Boy, had a 20-minute segment on the "Primetime with Packman" radio show on Friday afternoon in Charlotte, N.C. talking the Ric Flair lottery, the NWA Fanfest, and old Four Horsemen road stories..................Subscribers

Will Cuts in Lottery Advertising Help the State or Lead to a Decline in Lottery Revenue?
BALTIMORE, Maryland (July 29, 2009) – As Lottery Insider reported earlier in the week the Maryland Lottery plans big cutbacks in its television advertising later this year, especially in the Washington suburbs, as the state agency grapples with a nearly one-third reduction in its ad budget.........................Subscribers

Wish List to Feature in New Lotto Campaign
AUCKLAND, New Zealand (July 24, 2009) - Lotto will be launching a new television advertising campaign this Sunday – following up on a string of successful award winning Lotto brand ads and the quirky Instant Kiwi ‘Live A Little’ campaign............Subscribers

Four Ad Agencies Submit Questions Regarding the Lottery’s Advertising RFP
LITTLE ROCK, Arkansas (July 25, 2009) - Interested in knowing what agencies will bid for the Arkansas Lottery Commission's advertising account?...................Subscribers

National Lottery Launches Viral Video Competition
LONDON, U.K. (July 23, 2009)  - The National Lottery is celebrating its 15th anniversary with a viral competition and social networking campaign....................Subscribers

Lottery Advertising Subject of Contract Dispute
JACKSONVILLE, Florida (July 22, 2009) – According to local media reports Zimmerman Advertising is challenging a decision by the Florida Lottery to award a nearly $80 million advertising contract to a rival firm........................Subscribers

AR Lottery Director Tackles Questions About Marketing
LITTLE ROCK, Arkansas (July 21, 2009) - Bigger jackpots will make the Arkansas Lottery more attractive to residents living in towns that border other states.................Subscribers

Lottery To Send A Cease And Desist Demand To Company Over Illegal Advertising Signs
RICHMOND, Virginia (July 18, 2009) -- Advertising signs along on the side of the road are illegal in Albemarle County but recently they've popped up along Route 29...............Subscribers

PETA Upset With Lottery Commercial
Organization said lottery is exploiting elephants
AUSTIN, Texas (July 7, 2009) - People for the Ethical Treatment of Animals (PETA) announced its displeasure Tuesday with a Texas Lottery television ad featuring an elephant.................Subscribers

Betfair Appoints MCHI to £7 Million Media Account
LONDON, UK (July 3, 2009)  - Betfair, the online betting exchange, has appointed MCHI to handle its £7 million media account......................Subscribers

Iowa Lottery Says No To Underage "Dancing with the Stars" Winner Ads
 DES MOINES, Iowa (July 6, 2009) -- The Iowa Lottery says it won't use Shawn Johnson to pitch lottery tickets anytime soon. That's because the West Des Moines native is too young to gamble....................Subscribers

Two New TV Stations to Broadcast Lottery Drawings Beginning July 1
WTAE and WTAJ to Air Nightly Drawings
MIDDLETOWN, Pennsylvania (June 30, 2009) - Pennsylvania Lottery officials today announced that beginning July 1, nightly Lottery drawings will be broadcast on WTAE, Channel 4, in the Pittsburgh viewing area and WTAJ, Channel 10, in the Johnstown/Altoona/State College viewing area....................Subscribers

NexHorizon Enters Advertising Agreement With Player's Network
NexHorizon Will Offer Targeted Branding and Commercial Distribution on Player's Network to Select Advertisers
WESTMINSTER, Colorado (June 26, 2009) -- NexHorizon Communications, Inc. (www.nexhorizon.us) today announced it has signed an advertising representation agreement with Player's Network (www.playersnetwork.info), a Global Digital Media Network dedicated to Las Vegas Entertainment and Gaming Lifestyle, producing and distributing original content for its own televised network of over 140 million television homes worldwide, and extensive broadband distribution on platforms such as Hulu, Google, and Blinkx....................Subscribers

Guesstimation, Fast Paced New Saturday Night Lottery Show
Nick Knowles Hosts New Lottery Show
LONDON, U.K. (June 26, 2009) - Nick Knowles presents a new, fast-paced game show involving the whole family as part of the BBC's Saturday night Lottery show..................Subscribers

Audit Delays Cost Agency Florida Lottery Account Win
TAMPA, Florida (June 26, 2009) - The Tampa Bay reported today that the Florida Lottery offered Tampa advertising agency Pyper Paul + Kenney the chance to boost its annual billings..................Subscribers

New Advertising Laws Increase Protection For Gambling Consumers
MELBOURNE, Vic., Australia (June 11, 2009) -- Unscrupulous advertisers will no longer be able to offer inducements to consumers to open betting accounts under new laws passed yesterday, Deputy Premier and Minister for Racing Rob Hulls said......................Subscribers

Camelot Launches Latest Stage of Lotto Brand Campaign With New Digital Advertising Push
Three Month-Long Activity Includes Video Streaming, Pre-Roll And Mobile Ads
WATFORD, England (June 17, 2009) -- National Lottery operator Camelot this week reveals its brand new digital advertising campaign to support the latest TV and in-store advertising activity for Lotto, the nation’s favourite millionaire-making game................Subscribers

Some Viewers Decry Lottery Switch
PITTSBURG, Pennsylvania (June 12, 2009) - Local news sources report that it is likely to get the contract for local TV broadcasts of lottery drawings, viewers reacted swiftly and not altogether positively..................Subscribers

National Lottery Promotions Unit Appoints Blue Rubicon
UNITED KINGDOM (June 10, 2009) -- The National Lottery Promotions Unit (NLPU) has selected Blue Rubicon to deliver a campaign celebrating fifteen (15) years of money raised for National Lottery Good Causes........................Subscribers

Camelot Supports Revamped Scratchcard Game With New TV Ad
LONDON, UK (June 12, 2009) -- National Lottery operator Camelot is launching a new TV ad campaign to support the launch of its revamped Triple Winning 7s Scratchcard game. The game offers five prizes of £77,777, with the chance to win seven times on a single ticket........................Subscribers

Broncos Consider Ads on Practice Jerseys
DENVER, Colorado (June 8, 2009)- With the right deal, the Denver Broncos could develop a new set of catchy nicknames according to local news reports. First, teams started selling their stadium naming rights to corporations. Now, there are going to be advertisements on practice jerseys......................Subscribers

William Hill To Launch Outdoor Campaign
LONDON, United Kingdom (June 5, 2009) -- William Hill is rolling out an outdoor campaign across city centres pushing its online betting channel........................Subscribers

The National Lottery: Guesstimation, A Brand New Series Launching This Summer on BBC One
LONDON, U.K. (June 4, 2009) - Presented by Nick Knowles, The National Lottery: Guesstimation is a brand new fast-paced game show on BBC One that involves the whole family....................Subscribers

Gaming Giant Launches A New Master Brand
SYDNEY, NSW, Australia (June 1, 2009) – Australian Gaming giant Tabcorp today launched a new master brand for its television and radio businesses................Subscribers

“Life’s too short to wonder what if…”
Camelot Unveils Latest Ad In “Think Lotto” Campaign To Celebrate Lotto Players And Their Positive Outlook On Life
WATFORD, UK (June 1, 2009) -- National Lottery operator Camelot has unveiled the latest TV ad in its popular “Think Lotto” campaign. In keeping with the previous uplifting creatives, the ad uses a light-hearted ‘feel-good’ situation.................Subscribers

Advertising Agency Cactus Reconfigures Powerball Billboards
DENVER, Colorado (May 29, 2009) -- Charged by the Colorado Lottery with announcing Powerball’s faster-rising jackpots, and with no revisions to the exisiting outdoor media buy planned, advertising agency Cactus, Denver, keyed its creative strategy on the idea that a change to the familiar can be more noteworthy than the completely new......................Subscribers

PR Firm Wins Lottery Deal
Wakefield, Yorkshire, UK (May 28, 2009) -- A Leeds public relations firm has won a contract to represent National Lottery operator Camelot in Yorkshire and the North East................Subscribers

State Begins Ad Campaign To Explain Where Lottery Revenue Goes
MITCHELL, South Dakota. (May 27, 2009) -- The South Dakota Lottery is on a campaign to explain where its profits go.................Subscribers

New Gambling Signage
SYDNEY, NSW, Australia (May 22, 2009) -- Requirements for the display of new gaming signage, player information brochures and contact cards commence on 1 June 2009 as a result of new rules introduced by Government......................Subscribers

Online Gaming Company Has Appointed Truly London to Handle its £16m Global Advertising Account
LONDON, UK (May 20, 2009) - 188BET has appointed Truly London to handle its £16m global advertising account as the online gaming company bids to become one of the UK’s leading sports bookmakers..........................Subscribers

Big Money Move: Who'll Take Over From Laura?
DUBLIN, Ireland (May 20 2009) -- Laura Woods has quit the The Big Money Game summer Lottery game show The Big Money Game will go ahead as planned next month, despite RTE's financial woes........................Subscribers

NFL Votes to Allow Team Lottery Sponsorship and Logos on State Lottery Scratch-Off Games
FORT LAUDERDALE, Florida (May 21, 2009) -- NFL teams can sell lottery sponsorships for a two-year trial period after the league's owners voted yesterday in Ft. Lauderdale to open the category....................Subscribers

Idaho Lottery Awards Marketing Services Contract to DaviesMoore
BOISE, Idaho, USA (May 19, 2009) - The Idaho Lottery will begin its third decade of operations with a new marketing and advertising agency. This morning, during a regularly scheduled Idaho Lottery Commission meeting...............Subscribers

Lottery Rolls Dice on Cincinnati-based Ad Agency
CLEVELAND, Ohio (May 18, 2009) - According to a local news report the Ohio Lottery is betting on Northlich, a Cincinnati-based ad agency, to boost its sales................Subscribers

National Lottery PR Accounts Handed to Eight Regional Agencies
UNITED KINGDOM (May 14, 2009) – Eight regional agencies have been appointed by Camelot to aid its London based press office with consumer PR for the National Lottery.....................Subscribers

Lottery Filming ‘Hot Lotto’ Commercial
HUNTINGTON, West Virginia (May 7, 2009) – It's all about lights, camera, action in Huntington’s Ritter Park Thursday.....................Subscribers

A Fair Deal For British Gambling Operators
Creating a More Level Playing Field to Compete With Overseas Rivals
LONDON, UK (April 30, 2009) -- Overseas based gambling operators who advertise in the UK may face new requirements, Sports Minister Gerry Sutcliffe announced today........................Subscribers

Live Lottery Drawings No Longer On WTEN
ALBANY, New York (May 1, 2009) -- Beginning Friday, the live drawings of the New York State Lottery will not be viewable anywhere in the Albany area.....................Subscribers

Badjar Ogilvy Adds Media to INTRALOT Win
SYDNEY, NSW, Australia (April 27, 2009) -- Badjar Ogilvy has picked up the media planning and buying business for gambling operator INTRALOT, adding to the creative duties it has won on the account........................Subscribers

BBC Moves Lottery Shows Out to the Regions
UNITED KINGDOM (April 22, 2009) -- The National Lottery shows are to be moved by the BBC to the regions, in an attempt by the BBC to transfer more programming outside London as part of its plan to boost the creative industries around the country..................Subscribers

Internet Lottery Startup Advertises In Times Square
NEW YORK (April 22, 2009) – An Internet lottery site is offering consumers a chance to play the lottery for FREE....................Subscribers

Hart Associates Selected for Ohio Lottery Work
Toledo, Ohio (April 23, 2009) -- Hart Associates of Maumee was selected by the Ohio Lottery Commission to be among three integrated marketing firms that will provide creative work for its statewide advertising campaigns......................Subscribers

New Ladbrokes Casino Ad Hits TV
HARROW, UK (April 17, 2009) -- A new TV advertising campaign for Ladbrokescasino.com hits the screens this weekend...............Subscribers

Ohio Lottery Commission Names Northlich Lead Advertising Agency
CINCINNATI, Ohio ( April 17, 2009) -- Northlich announced today that it has been selected as the lead agency of record for the Ohio Lottery Commission’s (OLC) advertising and creative assignments..............Subscribers

BBC National Lottery Shows Move To The Nations
UNITED KINGDOM (April 16, 2009) -- Mark Linsey, BBC Controller of Entertainment Commissioning, has announced that production of the BBC National Lottery show formats will shift to Scotland and Northern Ireland......................Subscribers

Call for NFL to Embrace Lottery Advertising / Logos
Ravens President Dick Cass Says NFL Should Embrace Lottery Logos
BALTIMORE, Maryland (April 14, 2009) -- Baltimore Ravens President Dick Cass said the National Football League should allow teams to put their logos on state lottery tickets.........................Subscribers

Decreasing Advertising Budget Has Prevented The Lottery From Maximizing Revenues
Missouri Lottery Shows Drop in Ad Revenue
ARKANSAS, USA (April 13, 2009) -- The pending lottery account remains a hot topic in the Arkansas advertising world. A report outlined what agencies might bid for the business; not surprisingly, almost all agencies contacted expressed interest.......................Subscribers

NFL Weighs Adding Lottery Sponsorships
DANA POINT, California (March 23, 2009) -- A proposal to loosen league rules against lottery sponsorships will be discussed at this week's owners' meeting as the NFL seeks new revenue streams..................Subscribers

Ladbrokes Launches 'Bet British' Advertising Campaign
HARROW, UK (March 20, 2009) --Ladbrokes today (Saturday 21st March) launches a new advertising campaign highlighting the benefits of betting with UK licensed bookmakers..................Subscribers

Ladbrokes Launches New TV Advertising Campaign in Nordics
HARROW, Middlesex, UK (March 19, 2009) -- Ladbrokes has embarked on a major TV advertising campaign in the Nordic region.................Subscribers

Lottery's TV Ad Targets Problem Gamblers
RALEIGH, North Carolina (March 8, 2009) -- In a commercial airing now, state lottery director Tom Shaheen cautions against buying too many lottery tickets..................Subscribers

Hungarian National Lottery Ad Spend Grew 19% in 2008, TNS Says
HUNGARY (February 11, 2009) -- Hungary's advertising market expanded 8.6% to almost HUF 599bn in 2008. Among the biggest spenders was state lottery company Szerencsejatek Rt. which spent...................Subscribers

Camelot Offers Free National Lottery Play via Mobile Ads
LONDON, United Kingdom (February 12, 2009) -- Camelot has kicked off its first mobile ad campaign, designed to encourage consumers to play the National Lottery by offering a free play...................Subscribers

Lawmaker Introduces Budget Amendments to Prohibit High Priced Celebrities Being Paid to Promote the State Lottery
RICHMOND, Virginia (February 7, 2009) -- A Virginia lawmaker has introduced budget amendments that would prohibit the state lottery from promoting games with popular television shows and celebrities. The Lawmaker also introduced a budget amendment that would slash the lottery's advertising budget in half................Subscribers

Bingo Site to Launch Advertising Blitz on the UK
UNITED KINGDOM (January 27, 2009) -- Bingo.com has secured a gaming license, which will allow it to advertise in the UK. The company is planning a major blitz in the UK, after the license was granted by the European Union (EU)..................Subscribers

Google To Further Relax Policy On Gambling Ads
LONDON, UK (January 9, 2009) -- Google is to further relax its policy towards gambling advertising by allowing gambling-affiliated companies without a UK gaming licence to bid on AdWords..................Subscribers

Court Revives West Virginia Video Lottery Ad Rules
RICHMOND, Virginia (January 13, 2009) – According to local media reports a federal appeals court in Virginia has revived West Virginia's restrictions on video lottery advertising..................Subscribers

Start the New Year ‘Rich For Life’ With The National Lottery
WATFORD, UK (January 9, 2009) -- National Lottery operator Camelot is launching a TV advertising and marketing campaign to support the return to retail outlets of its Rich For Life Scratchcard..................Subscribers

Agencies Can Try Their Luck In Ontario Lottery Review
ONTARIO, Canada (January 7, 2009) -- The Ontario Lottery and Gaming Corporation is giving agencies a chance to win big after putting several of its marketing portfolios into review................Subscribers