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La Fleur 2009 Conclave





The Week in Review - Vol. 49 No.5
Monday November 2, 2009

Wincor Nixdorf

Schafer Systems Inc.
  • Alchemy3 and The Recording Academy® Offer Lottery Players Money, Music and More!. Full Story
  • GTECH / LOGISTA Joint Venture. Full Story
  • INTRALOT Recognised for Its Business Excellence. Full Story
  • MDI Agreement with Elvis Presley Enterprises Includes New Elvis™ Artwork. Full Story
  • BCLC Named Among Top 100 Employers in Canada. Full Story
  • Virginia Lottery Recognized With Three Prestigious Industry Awards. Full Story
  • Lottery Transfers Over $115 Million to Education Fund. Full Story
  • Time to do the Disco with NeoGames Partners’ New Game. Full Story
  • Slot Machine Association’s New-Generation Pajatso. Full Story
  • Swedish Games Strong Quarter Breaks Downward Trend. Full Story
  • Lottery’s “Play It Again” Offers Cash, Merchandise. Full Story
  • Camelot’s Approach to Stakeholder Engagement. Full Story
  • Lottery Kicks off Fiscal Year with a Bang, $33 Million Transferred to State. Full Story
  • INTRALOT Maintains Presence In Chile Signing New Contract. Full Story
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Alchemy3 and The Recording Academy® Offer Lottery Players Money, Music and More!

Once –in-a-lifetime trips to The GRAMMY® Awards lets players live like a rock star.

Alchemy Ticket Fan

ATLANTA, Georgia (October 22, 2009) -- Alchemy3 has signed an exclusive deal with The Recording Academy® to create GRAMMY® Awards themed lottery games.  In addition to cash, consumers can win special collections of GRAMMY music and “money can’t buy” trips to Los Angeles to attend the 52nd Annual GRAMMY Awards on Jan. 31, 2010.  “The GRAMMY team has worked hard to provide lotteries with a solid selection of merchandise and experiential prizes.  They are very committed to doing what it takes to create successful games for Alchemy3’s lottery clients.  We definitely feel that this brand is yet another smart match for the lottery category” said David Schorr, Alchemy3’s CEO and one of the company’s three founders.

Evan Greene, Chief Marketing Officer for The Recording Academy, explains,  “We're  pleased to work closely with Alchemy3’s marketing team to create programs for their clients that provide truly custom-winning experiences, and to help make games even more state/province specific..”  Experiential trips include first class airfare/accommodations, VIP seating at The GRAMMY Awards ceremony, a walk down the red carpet, a GRAMMY Style Studio appointment (same styling suite that wardrobes GRAMMY  nominees), exclusive access to GRAMMY rehearsals, the official GRAMMY Celebration after party and more. “We look forward to beginning this partnership with a brand as committed to music as Alchemy3,” said Greene.

Alchemy3’s marketing team has put together complete and integrated marketing programs to help lotteries bring the GRAMMY programs to life.  “Lotteries will be able to do tremendously creative things with this brand.  Our whole team looks forward to discussing all the options with our clients” said Schorr.

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About Alchemy3:

Founded by lottery industry veterans in 2007 Alchemy3 has quickly become the leader in lottery branding.  The company focuses on creating what it calls “smart matches” between licensed consumer brands and lottery games.  Alchemy3 works with lotteries to capitalize on the power of established consumer brands to attract new players with tailor-made instant and on-line games.  In addition to The Grammy’s, Alchemy3 represents premier brands including The American Music Awards, Bass Pro Shops, CBS Consumer Products (Cheers, Happy Days, The Brady Bunch, The Love Boat and Dynasty) Frank Sinatra, The Professional Bowlers Association (PBA), Royal Caribbean,  Six Flags, and 20th Century Fox.  Alchemy3 also created A3 Rewards—lottery prize packages that instantly award non-cash prizes including movie tickets,  gasoline, CDs, DVDs, B&B stays, backyard grilling packages  and more.

For more information on The Grammy’s or other Alchemy3 programs, visit: www.alchemy3.com

About The Recording Academy:

Established in 1957, The Recording Academy is an organization of musicians, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards — the preeminent peer-recognized award for musical excellence and the most credible brand in music — The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com. For breaking news and exclusive content, join the organization's social networks as a Twitter follower at www.twitter.com/thegrammys, a Facebook fan at www.facebook.com/thegrammys, and a YouTube channel subscriber at www.youtube.com/thegrammys.

CONTACT: Jeffrey Schweig, 770-442-6993, Email: js@alchemy3.com.

 

GTECH / LOGISTA Joint Venture
Lottomatica Group Subsidiary GTECH And Logista S.A. To Assist Organizacion Nacional De Ciegos De Espana (ONCE) In Creating A Complementary, Physical Retailer Network

GTECH/LOGISTA Joint Venture To Provide End-To-End Lottery Technology, Marketing Services, Logistics, And Retailer Services For ONCE

Average Annual Revenues To GTECH Of €50 Million Over The Contract Term.

ROME Italy, PROVIDENCE, Rhode Island, USA (October 26, 2009) - Lottomatica Group S.p.A. announced that GTECH Global Lottery SLU, and Spain’s leading integrated logistics operator, LOGISTA S.A., have signed a contract with Organizacion Nacional de Ciegos de Espana (ONCE) to provide end-to-end lottery technology, marketing services, logistics, and retailer services for a complementary retailer network.

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This network will complement ONCE’s existing 22,000 lottery agent network with thousands of new retail locations selling online and instant-ticket lottery products. The joint venture created by GTECH and LOGISTA, with each company holding a 50 percent equity stake, was awarded a multi-year contract following a competitive procurement. The contract, which is subject to positive verification of related game regulation modifications by the Protectorate Board, the government administrative body that supervises relevant acts of ONCE, commences October 2009 through December 2020, and is expected to generate average annual revenues to GTECH of €50 million over the contract term. ONCE was established in 1938 to provide full care and employment opportunities for sight-impaired residents of Spain, and is authorized by the Spanish government to administer lottery and wagering games in the country.

Lotteries today are constantly exploring new forms of retailer venues, player channels and games, in an effort to increase revenues for good causes. With the addition of this sales channel, ONCE will essentially be complementing its sales network to reach players and locations it cannot reach today,” said GTECH President and CEO Jaymin B. Patel. “As the lottery system provider for ONCE’s lottery agents since 2003, GTECH understands the complexities of the Spanish gaming market, the changes in player preferences, and being able to offer lottery products where and how consumers want them. Together with LOGISTA, we look forward to collaborating with ONCE to offer end-to-end lottery solutions, including a complete range of marketing and logistic services, as well as advising ONCE on a diversified product and game mix tailored to meet the needs of ONCE’s expanded retail landscape over the next 11 years"

ONCE is one of the most highly-regarded lotteries in the world, ,” continued Mr. Patel. “We are extremely pleased to have been selected with LOGISTA for this very important project.

Over the contract period, GTECH will implement the Company’s Enterprise Series solution, which will enhance ONCE’s capabilities to process online and instant-ticket transactions for the new complementary retailer base, and the existing kiosk/street vendors, combined. As part of the joint venture, GTECH will also provide ONCE with a wide array of lottery products including Imagine™ online terminals and Lottery Inside for thousands of new retailers comprised of tobacconist shops, news stands, gas stations, and other establishments. Lottery Inside allows retailers to sell and distribute online lottery products without a dedicated lottery terminal, in the checkout aisle.

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In addition, GTECH’s ES Connect offers a highly-secure, high-volume IP-based open standards network interface allowing ONCE to integrate third-party applications into the Enterprise Series central system solution once it is operational.

GTECH will also deploy a variety of other products including Ticket-Scan™ units, the Company’s ticket checkers, allowing players secure access when identifying winning tickets in addition to the amount won. Moreover, GTECH will introduce ES MultiMedia digital advertising displays to stimulate increased brand awareness, winner awareness, and player recognition of jackpots and game activities, directly at the point-of-sale.

GTECH will provide consultancy for the design and procurement of a nationwide IP telecommunications network, as well as marketing and consulting services including online and instant products design and development; retail marketing services; marketing communications services, including media advertising; and market analyses.

As the first comprehensive logistics operator in both Spain and Portugal, and one of the largest companies operating in the south of Europe, LOGISTA will use its knowledge and expertise in those sales channels it currently operates, as well as its logistics and distribution capabilities, to perform services in logistic operations, customer service, invoicing and cashing at the lottery retailer points-of-sale for ONCE.

About Lottomatica Group

Lottomatica Group is a market leader in the Italian gaming industry and one of the largest Lottery operators in the world based on total wagers and, through its subsidiary GTECH Corporation, is a leading provider of lottery and gaming technology solutions worldwide. Together, the companies are the only vertically integrated full service lottery group. Lottomatica Group is majority owned by De Agostini, which belongs to a century-old publishing and media services group. Lottomatica is listed on the Stock Exchange of Milan under the trading symbol “LTO”. In 2008, the Company had approximately €2.1 billion in revenues and 7,500 employees in over 50 countries when combined with GTECH.

For further information:

 

Simone Piattelli Palmarini
Lottomatica Group S.p.A
Media Communications
T. (+39) 06 51899877
M. (+39) 335 5305097
Robert K. Vincent
GTECH Corporation
Public Affairs
T. (+1) 401 3927452
Giuliano Boggiali
Lottomatica Group S.p.A
Investor Relations
T. (+39) 06 51899020

 

SOURCE: Lottomatica Press Release

 

 

INTRALOT Recognised for Its Business Excellence

ATHENS, Greece (October 26, 2009) - INTRALOT's Systems Technical Division after committing itself to Excellence in 2007 is passing now to the 2nd level of Business Excellence as defined by the European Foundation for Quality Management (EFQM) with its General Technical Division being awarded the "Recognised for Excellence in Europe - 4 Stars" distinction. The award was delivered to INTRALOT during a ceremony that took place on October 22nd in Athens.

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INTRALOT was recognised by EFQM for its successful actions and best practices towards Business Excellence following its engagement when passing the 1st level of the model. All levels of the EFQM program "Levels of Excellence" are based on 8 important principles of excellence; Results Orientation, Customer Focus, Leadership & Constancy of Purpose, Management by Processes & Facts, People Development & Involvement, Continuous Learning, Improvement & Innovation, Partnership Development and Corporate Social Responsibility. The distinction was a result of an evaluation procedure realised by the Hellenic Management Association, the national partner organisation of EFQM in Greece that ratified INTRALOT's consistency with the above mentioned principles and EFQM Model's 9 criteria covering areas such as leadership, strategy, people, partnerships & resources, processes, customer results, people results, society results and key performance results. The assessment was completed mainly via top management interviews and various employees' focus groups emphasizing upon organisation's determination and commitment to business excellence and continuous improvement.

EFQM is a non-for-profit organization which is the focal point of the Organizations which are pursuing the best practices for their businesses. The above program was founded in 2001 in order to compensate the efforts and the results of the enterprises which adopt the EFQM model as well as to motivate them to keep seeking the everlasting improvement of their entrepreneurship.

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Mr. Constantinos Farris, General Technical Director Systems Division of INTRALOT S.A., stated: "The continuous improvement of INTRALOT's services and products is the company's never ending, essential and dynamic goal adopted by the Management Team all over the world. The EFQM Business Model for Excellence seals our commitment, placing it within a tangible framework in everyday practice".

About INTRALOT

INTRALOT, a public listed company, is the leading supplier of integrated gaming and transaction processing systems, innovative game content and sports betting management, to state-licensed gaming organizations worldwide. Its broad portfolio of products & services, its know-how of Lottery, Betting & Video Lottery operations and its leading-edge technology, give INTRALOT a competitive advantage which contributes directly to customers' efficiency, profitability and growth. With presence in more than 50 countries, with 5,000 people and revenues of €1.1 billion for 2008, INTRALOT has established its presence on all 5 continents.

For more info: Ms. Persa Kartsoli, Head of Corporate Affairs, Phone: +30-210 6156000,

Fax: +30-210 6106800, email: kartsoli@intralot.com - www.intralot.com

SOURCE: Intralot

 

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MDI Agreement with Elvis Presley Enterprises Includes New Elvis™ Artwork

Elvis Ticket

ALPHARETTA, Georgia (October 26, 2009) -- MDI Entertainment, LLC (MDI Entertainment), a wholly-owned subsidiary of Scientific Games Corporation (NASDAQ:SGMS), today announced that it has entered into an exclusive, worldwide license agreement with Elvis Presley Enterprises, Inc. (EPE) to showcase “The King of Rock ‘n’ Roll” to lottery players around the world.  Under the agreement, in addition to the iconic images already available through EPE’s extensive asset library, new Elvis artwork will be offered to provide a fresh and exciting graphic look on game tickets and promotional materials.

We are thrilled to have Elvis back in our portfolio” said Kyle Rogers, General Manager and Executive Vice President of MDI Entertainment.  “We worked closely with staff at EPE to develop dynamic new artwork that will give lotteries some fresh choices for Elvis Presley graphics. Lotteries all over the world can now take advantage of the equity of the Elvis brand. To add to the fun and excitement associated with Elvis, travel prize packages to Las Vegas and Hawaii can be built into the games.”

Carol Butler, Vice President of Worldwide Licensing for EPE added, “MDI has proven to be a valuable partner in the lottery category. Their willingness to create unique designs of Elvis for their customers gives us a fresh new dimension in exposing our brand to the widest audience possible.”

For more information on the Elvis themed lottery games offered by MDI, visit: www.mdientertainment.com.

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About Scientific Games

Scientific Games Corporation is a leading integrated supplier of instant tickets, systems and services to lotteries worldwide, a leading supplier of server based gaming machines and systems, Amusement and Skill with Prize betting terminals, interactive sports betting terminals and systems, and wagering systems and services to pari-mutuel operators. It is also a licensed pari-mutuel gaming operator in Connecticut, Maine and the Netherlands and is a leading supplier of prepaid phone cards to telephone companies. Scientific Games' customers are in the United States and more than 60 other countries. For more information about Scientific Games, please visit our web site at www.scientificgames.com.

About Elvis Presley Enterprises, Inc.

Elvis Presley Enterprises, Inc. is based in Memphis, with additional offices in Los Angeles. In addition to Graceland and its related attractions in Memphis, including the Heartbreak Hotel, EPE is aggressively involved in a worldwide licensing program, merchandising, music publishing, and television, film, video and Internet projects. For more information on EPE and Graceland, visit www.elvis.com. EPE is a subsidiary of CKX, Inc. (www.ckx.com), a publicly traded company listed on the NASDAQ Global Market® under the ticker symbol CKXE.

CONTACT: Aimee Remey, MDI Entertainment, 212-754-2233.

 

 

BCLC Named Among Top 100 Employers in Canada

KAMLOOPS, British Columbia, Canada (October 21, 2009) - British Columbia Lottery Corporation (BCLC) has been officially recognized as one of the Top 100 Employers in Canada for 2010 by Maclean's magazine.

"Being named one of Canada's top employers is a tremendous achievement and incredible success for the organization," said Michael Graydon, President & CEO, BCLC. "We have a workforce passionate about what they do and devoted to providing the best gaming experience to our players."

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In addition to being named to the Top 100, BCLC has been named a Top 55 Employer in British Columbia, marking the fourth consecutive year that BCLC has been recognized as a top employer in the province.

BCLC employs more than 800 people at its corporate office in Kamloops, the marketing office in Richmond, and with field staff stationed throughout the province.

"BCLC's employees have long recognized this as a great place to work. In the recent engagement survey, over three quarters of employees strongly recommend BCLC as an employer to a friend," added Graydon. "Last year, the great work our staff did helped to generate over a billion dollars to support community, charitable, government programs and services."

Along with continuous learning and professional growth opportunities, employees are encouraged to contribute to their communities through investing their time and support to charitable organizations and through volunteering. BCLC also has a tailored recognition program specifically designed to meet the needs of the dynamic organization.

BCLC was named one of Canada's Top 100 Employers by Mediacorp Canada Inc. which rates employers according to physical workplace, work atmosphere, health, financial and family benefits, vacation/time off, employee communications, performance management, training and skills development and community involvement. Mediacorp reviewed the recruitment histories of more than 75,000 employers and invited 16,000 to participate in this year's competition.

For more information, please CONTACT: Chris Fairclough, BCLC Communications Officer, 2010, Phone: 604.247.3122, Cell: 604.341.1935, Email: cfairclough@bclc.com.

SOURCE: BCLC.

 

 

Virginia Lottery Recognized With Three Prestigious Industry Awards

RICHMOND, Virginia (October 23, 2009) -- A public service announcement aimed at encouraging responsible play, a television commercial promoting the Fast Play Dodge Ball game and a promotion for the Lottery’s partnership with Bass Pro Shops – all have been honored by the North American Association of State and Provincial Lotteries (NASPL). The awards were presented to the Virginia Lottery at NASPL’s 2009 Conference in Oklahoma City.

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The awards honor excellence among all lotteries in North America. The specific awards won by the Virginia Lottery are:

  • Hickey Award, Special Events Promotion: Bass Pro Shops
  • Batchy Award, Television Advertising, Fast Play Dodge Ball – Miss
  • Batchy Award, Special Categories, TV under $10,000, Problem Gaming Public Service Announcement – Numbers.

The Virginia Lottery has always been known for its innovative advertising and communications,” said Virginia Lottery Executive Director Paula I. Otto. “We are honored that our peers in the lottery industry recognize those efforts as we work to raise money for Virginia’s K-12 public schools.”

The “Numbers” public service announcement is part of the Lottery’s Play Responsibly campaign. It was produced in-house by the Virginia Lottery’s Communications Department. The Fast Play Dodge Ball ad was produced by the Lottery and its advertising partner Qorvis Communications. It depicts people going about normal daily activities when suddenly they find themselves caught in a dodge ball game. The Lottery partnered with Alchemy 3 and the Virginia Tech fishing team to hold exciting events at Virginia’s two Bass Pro Shops locations in Hampton and Ashland. The events promoted the very unique Bass Pro Shops Scratcher game to outdoor lovers.

Nearly 95 cents of each dollar spent on the Virginia Lottery by players goes back to the Commonwealth in the form of contributions to education, prizes and retailer commissions. Since 1999, all Virginia Lottery profits have been designated solely to K-12 public school education in the Commonwealth. In that time, the Lottery has turned over more than $4 billion for Virginia’s public schools. The latest annual profits of $439.1 million currently represent about 7 percent of state funding for public education in Virginia. In 21 years, the Lottery has sold more than $21.1 billion in tickets, awarded more than $1.1 billion in retailer commissions and paid more than $11.6 billion in prizes to players.

SOURCE: Virginia Lottery.

 

 

Lottery Transfers Over $115 Million to Education Fund

RALEIGH, North Carolina (October 22, 2009) -- Today, the North Carolina Education Lottery (NCEL) transferred over $115 million to the State Education Lottery Fund.

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This transfer brings the overall tally of funds that the NCEL has generated for the education fund to over $1.25 billion.

All of us here at the NCEL are so pleased that we have been able to continue to generate good sales and once again transfer a substantial amount to the designated education programs,” said Tom Shaheen, NCEL executive director. “We are only able to accomplish this with the help of our hard working retail partners and the citizens who play our games.

The NCEL made the electronic transfer to the Office of State Budget and Management (OSBM) this morning.

The Lottery Act designates that 50 percent of proceeds is to be split between pre-kindergarten programs for at-risk four year olds and class size reduction in the early grades; 40 percent to school construction; and 10 percent to college scholarships.

Since inception (March 30, 2006) through Oct. 21, 2009, the NCEL has surpassed $3.9 billion total gross sales with anticipation of surpassing $4 billion in November. Over 95 cents of every dollar is returned to North Carolina in the form of beneficiary programs, prizes and retailer commissions.

SOURCE: N. C. Education Lottery.

 

Time to do the Disco with NeoGames Partners’ New Game

Today, NeoGames Partners Have Launched Their Brand New Game, Disco Keno, at Scratch2Cash and Hopa.com

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MALTA (October 22, 2009) -- Today Disco Keno is the brand new Keno scratch game, launched on leading online scratch card websites, Scratch2Cash and Hopa.com.  Disco Keno’s theme is a combination between a bingo and keno game.

Disco Keno is described a multi game, where players can actually play up to 8 cards in 1 game.

Players will come across eight cards which they have to choose from to play (any between1-8). Once the players select their bet amount and play the number of cards they choose, they hit the play button to activate the keno machine which will release 20 balls. Each card has 15 numbers which have to match 15 of the 20 balls that come out the machine in order to win a big prize.

As usual there sparkling is a $/£/€200,000 Jackpot to be won, so players may find themselves disco dancing to win the big prize!

So if you are to dance in the spotlight and win, come join us on the dance floor to play Disco Keno today.

This game can be promoted via NeoGames Partners.

SOURCE: NeoGames press release.

 

 

Slot Machine Association’s New-Generation Pajatso

FINLAND (October 23, 2009) – Pajatso, RAY’s most well-known slot machine, has a fresh new look and novel features. Although the display is now partly virtual, the new Pajatso still has the look and feel of the previous version.  Pajatso brings out the social and fun aspects of gaming.

The design goal of the virtual Pajatso was to create a new Pajatso using modern technology while honouring the Pajatso tradition.

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According to player feedback, we have succeeded in our efforts. Players see the look and feel of the new machine as an appropriate combination of traditional and modern-day techniques, says Product Manager Jyri Pääkkönen.

Pajatso is a social game where skill, luck and nerves of steel determine the outcome. These are also the features which appeal to players. The new-look Pajatso is expected to increase interest in the game, boosting Pajatso playing.

New technology facilitates new game ideas

New technology allows almost an unlimited number of new games to be added to the new Pajatso machine. Two new games have already been added. The coin-flicking feel resembles that of the classic 50-cent Pajatso, although the coin changes into virtual form once it passes the gate. This makes it possible to have more than one Pajatso game in one machine.

As well as the Classic Pajatso, the new Pajatso has two new games – Voittopeli (Payoff) and Porttipeli (Gate). In Payoff, the player has 16 coins and 90 seconds to reach as high a score as possible. In Gate, the idea is to hit all the gates as quickly as possible. Because of the technology used, it is possible to add other new games to the machines later.

One of the new features is the adjustable coin-flicking height. It helps players of different height to find their optimal coin-flicking technique. Players can adjust the height of the machine within a 20 cm range. Another new feature is the possibility to use cards for payment. This allows players who have no small change on them to use tokens to play. With card payment, players can specify a daily spending limit for gaming. This lets them control their gaming better. Card payment also makes it easier to control underage gaming, as the payment system checks the age of the player automatically.

For more details, please

Information about RAY

Raha-automaattiyhdistys (Finland’s Slot Machine Association), which is generally referred to as RAY, was established in 1938 to raise funds through gaming operations to support Finnish health and welfare organizations. RAY has an exclusive right in Finland to operate slot machines and casino table games, and to run a casino.

CONTACT: Product Managers Jyri Pääkkönen, (tel. +358 9 4370 2571) or Kauko Piri, (tel. +358 9 4370 2563).

SOURCE: RAY.

 

 

Swedish Games Strong Quarter Breaks Downward Trend

SWEDEN (October 25, 2009) - Swedish Games delivered a strong performance in the third quarter and broke the downward trend that had been experienced in the first half. Operating profit increased by 21 million compared to the march quarter 2008.

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Income after financial items and tax for the period January to September fell by 3 617 million, a decrease of 194 million kronor, compared with the same period in 2008.

It is gratifying that the sale of our retail agents is increasing, mainly on products of Lotto and Joker. Agencies report the third quarter of this year, 60 million more than March quarter 2008. A strong and wide distribution through the Agents may have strongly impacted sales due to the high levels of jackpots we had this Fall. In addition, work is continuing to reduce our costs, "says Meta Persdotter, CEO of Swedish Game.

We still have a degraded performance compared to January-September 2008 - it is a relatively good outcome, given the current state of the economy. This is due to lower gaming revenues in the first half in particular as an effect of introduced responsible gaming measures on the Internet, increased costs caused by previous years' investments and a deteriorating financial items related to interest rate movements.

It is gratifying to note that the fall in revenue on the Internet for Casino Cosmopol is not because we lost customers, but because it spends less money on their gambling.

Our share of the total market of game is now down to 20 %. This is the lowest percentage we've had since Swedish Screenshots 1997th. In the full explosion of the gambling advertising we have seen over the last year , obviously the strength of the Swedish Spel's trademark is invaluable.

During the period, Swedish Game launched an organizational change that will ensure long-term cost effectiveness and continued strong profitability in combination with a genuine concern for customers.

“We want to be on a strong foundation and give ourselves the best possible position to succeed in our mission: to combine attractive gaming experience with a strong gaming. In today's largely unregulated competition is more important than ever with a responsible alternative that can address many people's demand for gambling, "says Meta Persdotter.

Interim period January to September 2009 in brief:

  • Business Sector Internet net gaming revenue amounted to 879 million kronor, down 60 million compared to the same period in 2008.
  • Business Area Casino decreased their net gaming revenue increased by 9 million to 898 million over the same period last year.
  • Business Area Restaurant Games and Bingo Halls increased their net gaming revenue by 61 million to 1 557 million compared with the corresponding period in 2008.
  • Business Area Outlets increased their net gaming revenue by 16 million to 3 SEK 838 million compared with the corresponding period in 2008.
  • Net sales from gambling etc. amounted to 5 859 million (5 921), a decrease of 62 million.
  • Operating profit was EUR 3 583 million (3 726), a decrease of 143 million kronor.
  • Net financial items amounted to 34 million, a decrease of SEK 51 million compared to same period in 2008.
  • Net profit after financial items and taxes was EUR 3 617 million (3 811), a decrease of 194 million crowns.

Significant events during the period:

Thomas Agrell has hired as marketing director for the Swedish game. Thomas took up his duties on 1 September 2009 and has been included since then in corporate management.

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Following the Board's decision in December 2008 to phase out operations in Live Bingo halls have been negotiating with representatives of alliances and prospective operating companies. Agreements have been signed with the new operator to take over operation of all seven Live Bingo halls from 1 July 2009.

The government proposes to Budget Bill (2009/10: 1) that the parliament approves the government on the Swedish Spel AB Annual General Meeting 2010 does for the general meeting deciding on a grant to the sport in the form of a grant of 500 million to the special attention Idrottslyftet and a contribution equal to 1 / 26 Part of the company's surplus in 2009 from New Money Lotten intended for art, theater and other cultural purposes.

A follow-up Swedish Spel's environmental work shows that the company's carbon dioxide emissions reduced by 30 percent since 2005, mainly through more efficient distribution and logistics.

The interim report in its entirety can be found here

For more information contact:

Meta Persdotter, CEO Swedish Game, phone 08-757 77 77.

Andreas Jansson, Director of Communications Swedish Game, phone 070-330 37 70.

Swedish Spel's Annual General Meeting held in Visby, April 20, 2010 at 9:30

SOURCE: Svenska Spel

 

 

Lottery’s “Play It Again” Offers Cash, Merchandise

LITTLE ROCK, Arkansas (October 19, 2009) - The ASL’s Play It Again, an important second-chance feature, has achieved remarkable success. 

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Ernie Passailaigue, ASL Executive Director, called Play It Again “an incredible way to give our players added value, creating both merchandise rewards and additional opportunities to win the top prize for each instant ticket game.”  Eligible tickets for Play It Again are those that did not initially qualify for a prize.

To qualify, players simply can access the ASL website, www.myarkansaslottery.com, sign up once for a free personal account, and continue entering information on their eligible tickets.  When each game ends, one lucky Play It Again player will win a drawing for the top prize offered for that ticket.  Then, in early 2010, players will be able to log on to their account, view their accumulated points, and redeem them for a variety of merchandise at a virtual “store” on www.myarkansaslottery.com.

In the first three weeks of operations, the Play It Again site has been enormously successful, with 46,050 registered players submitting 1,157,036 eligible ticket entries.  Play It Again members have already earned more than 8,000,000 Points for Prizes in only 21 days. 

In addition to making the Lottery more entertaining, Play It Again has the added bonus of encouraging players to retain the tickets until they can be entered on a computer and then disposed of properly—thus cutting down on litter.

For more information CONTACT: Julie Baldridge, 501-683-1877.

 

Camelot’s Approach to Stakeholder Engagement

LONDON, U.K. (October 16, 2009) -- Camelot has operated the UK National Lottery since it began in 1994. Corporate responsibility lies at the heart of our business, alongside our goal of raising as much money as possible for Good Causes in a socially responsible way. We see stakeholder engagement as a core pillar of our corporate responsibility work and one that enables us to achieve this ongoing goal.

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Camelot is responsible for developing and marketing new games, managing the lottery infrastructure, providing services for players and winners, and working closely with a large network of retailers. Around 70% of UK adults regularly play National Lottery games – including draw-based games, such as Lotto, Thunderball and EuroMillions, as well as Scratchcards and online Instant Win Games.

The UK National Lottery is the sixth largest lottery in the world in terms of sales but 66th in the world in terms of per capita spend – with an average spend of around £3 per player per week – highlighting the success of our strategy to encourage many people to play but to spend relatively little.

Communicating with our stakeholders

Camelot engages in a variety of ways with a wide range of stakeholders. We use a range of methods to consult with those who are affected by our company or who have an impact on the way we do business and the feedback we receive determines the actions we take. Our stakeholder groups include players and winners, employees, public interest groups, governmental bodies, local communities, suppliers, shareholders and retailers.

Our stakeholder engagement is underpinned by our governance culture. Camelot’s main board is ultimately accountable for the company’s corporate responsibility strategy – ensuring that it remains a core priority in the commercial decision-making process – and is supported by formal sub-committees, advisory groups and stakeholder panels. The Corporate Responsibility Board is chaired by our Chief Executive, Dianne Thompson, and comprises senior directors from across the business. Reporting directly to the Camelot Board, it sets the overall direction of the strategy and ensures that corporate responsibility is embedded into day-to-day business.

The Advisory Panel on Corporate Responsibility (APCR) is made up of independent specialists with professional expertise in areas of stakeholder concern. Its job is to challenge the company’s approach and provide advice on how to continuously improve. The area of responsible play is, for example, overseen by Sir Robert Worcester, the founder of MORI, who represents the interests of players and winners. Our Chief Executive and another executive director attend each APCR meeting, which is chaired by Camelot’s Deputy Chairman, Gerry Acher.

The internal Player Protection Panel, made up of a cross-section of departmental directors, ensures that the company’s commitments within its strategies to prevent underage and excessive play are supported. We are currently looking to set up an internal Stakeholder Engagement Panel, which will further widen our engagement practices.

The Corporate Responsibility Board, APCR and Player Protection Panel are supported by consultative groups including the Staff Forum and the Retailer Forum. The later is a formal body that meets on a quarterly basis and represents the different trade sectors in our retail estate. Camelot’s recent move to a new 10-year licence involved replacing the entire network of National Lottery terminals, introducing new touch-screen terminals, cutting-edge media screens and printers – connecting over 27,500 retailers to an upgraded gaming system via a brand new communications network. This successful project was the largest, and fastest, lottery upgrade of its kind in the world. The Retailer Forum was a vital channel through which we were able to ensure that all the new in-store equipment was suited to the needs of our retailers.

Best practice

Stakeholder engagement has not only allowed Camelot to build trust and safeguard its reputation but, it has also allowed it to innovate. With the gambling landscape changing rapidly in the UK, academics from the International Gaming Research Unit at Nottingham Trent University, who attend the company’s quarterly Public Interest Group forum, were commissioned by Camelot to develop a tool to assess the structure of a game, to determine whether it was likely to encourage problem play. This has now been made available to the wider gambling and lottery industry. This tool complements an existing tool used by Camelot to assess the potential risk of new games.

In addition, Camelot continues to work hard to set and maintain the highest standards of player protection in the UK market, as well as in the lottery sector worldwide. To achieve this, and to encourage other lotteries to follow best practice, we have been working to develop global standards on player protection.

We have led the development of a global Responsible Gaming Framework through the World Lottery Association (WLA) and European Responsible Gaming Standards through the European Lotteries Association (EL). Dianne Thompson co-chairs the WLA Responsible Gaming Working Group and champions responsible play on the EL Executive Committee.

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The new longer licence period has opened up an opportunity for us as an organisation to think more strategically in a number of areas, and to widen stakeholder participation and make it even more meaningful. One such development has been a recent session, facilitated by YouGovStone, of over 50 influential individuals – including business leaders, heads of charities and academics – to generate new ideas about Camelot’s future engagement. The independent, open-ended and creative dialogue from this forum generated a number of common themes which will provide valuable and refreshing ideas about how we can engage with our audiences in the future.

£23 billion and counting…

The most tangible benefit to society of our work can be seen in the amount of money we continue to raise for the Good Causes. To date, The National Lottery has raised over £23 billion, a sum that that has so far been used to fund more than 325,000 individual awards. With an average of 112 grants for every UK postcode area, this amounts to the largest programme of civic and social regeneration since the 19th century – an achievement of which UK National Lottery players can be rightly proud.

About CSR360 Global Partner Network

CSR360 Global Partner Network is a network of independent organisations that work in the field of Corporate Social Responsibility and that is convened by Business In The Community.

SOURCE: CSR360 Global Partner Network.

 

Lottery Kicks off Fiscal Year with a Bang, $33 Million Transferred to State

NEW ORLEANS, Louisiana (October 27, 2009) - In the first quarter of fiscal year 2010, the Louisiana Lottery Corporation transferred more than $33.4 million to the state treasury, exceeding last year's first-quarter transfers by more than $3 million.

With first-quarter revenue of $95,665,945, the Lottery contributed to the state 35 percent in proceeds, which are earmarked for public education. Retailers earn five percent sales commission on Lottery tickets, which amounted to $4,916,228 for July through September of 2009.

Lottery President Rose Hudson credits much of the Lottery's success over the last three months to high Powerball jackpots as well as new, value-added promotions for its scratch-off games. 

"Powerball and Lotto sales are strongly driven by jackpot size," she explained. "Louisiana Powerball sales are up over 20 percent compared to last year, with one jackpot reaching $250 million and the next rolling over $170 million during the first quarter." 

In addition to strong sales for its draw-style games, scratch-off sales were also up slightly from the previous fiscal year.

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In July, the Lottery partnered with its sports sponsorship and media vendors to provide weekly second-chance drawings for summer-themed prizes. Second-chance drawings give players who do not win a scratch-off prize, the opportunity to enter those tickets into drawings for other prizes.

In September, the Lottery launched the $5 scratch-off New Orleans Saints, featuring the team's marks and logos. That ticket also offers second-chance drawings for players to win tickets to Saints games, autographed merchandise and more.

"Our partnership with the New Orleans Saints has truly been a win-win experience, giving our players the chance to win once-in-a-lifetime prizes that mesh perfectly with our brand of fun and excitement," said Hudson. "Six-week sales for the game are double the average for our $5 product."

Under state law, the treasury department receives 35 percent of every $1 in Lottery sales. At least 50 percent of sales is used to fund Lottery prizes, and retailers receive at least 5 percent as commission on ticket sales. Less than 10 percent is retained by the Lottery for operating costs.

"In fulfilling our mission of maximizing revenue for the state while upholding the highest level of public trust, the Lottery has not wavered from its core philosophies that have made it successful," said Hudson.  "We continue to responsibly offer our games as a fun entertainment option with added value."

Hudson noted that Lottery ticket purchasers must be at least 21 years of age and encouraged anyone with a gambling problem, or friends of anyone with a gambling problem, to call toll-free 1-877-770-7867 for assistance. For security purposes, the Lottery strongly encourages players to sign the back of their ticket after purchasing. 

SOURCE: Louisiana Lottery.

 

INTRALOT Maintains Presence In Chile Signing New Contract

ATHENS, Greece (October 29, 2009) -- INTRALOT was granted a lottery contract by the Lotería de Concepción in Chile for the supply of technological solutions and management of lottery games in the country. The contract has an initial term of 7 years with an option of 3 annual renewals. Additionally, the parties agreed to expand their agreement in South America.

Lotería de Concepción, founded in 1921, is the oldest lottery and one of the two leading gaming operators in Chile. It offers lottery games, such as KINO, IMÁN, Kino5, Raspes, BOLETO, etc, under a license granted by the Chilean Ministry of Finance.

A significant percentage of the lottery’s revenues is offered to Good Causes assisting financially different organizations, such as the Red Cross, University of Concepcion, welfare institutions and sport organizations.

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The CEO of the Loteria de Concepcion, Mr. Mariano Campos, stated: "We are very pleased to enter in this strategic cooperation with INTRALOT and explore jointly business opportunities in Chile and Latin America. We are confident that based on INTRALOT's experience and technological know-how we will manage to get the Loteria de Conception into a new era, serving our purpose which is the support and the development of the local community."

Mr. Constantinos Antonopoulos, INTRALOT Group CEO, commented: “INTRALOT considers Chile as an important and very challenging country to pursue business opportunities in. This country became one of our first international milestones, as we have strongly believed in the dynamic of the local gaming market. We are confident that through our partnership with the Lotería de Concepción we will manage to boost the Lottery’s performance and thus increase its contribution to good causes in the country, and look into opportunities in the wider region of Latin America.

About INTRALOT (www.intralot.com)

INTRALOT, a public listed company, is the leading supplier of integrated gaming and transaction processing systems, innovative game content and sports betting management, to state-licensed gaming organizations worldwide. Its broad portfolio of products & services, its know-how of Lottery, Betting & Video Lottery operations and its leading-edge technology, give INTRALOT a competitive advantage which contributes directly to customers’ efficiency, profitability and growth. With presence in more than 50 countries, with 5,000 people and revenues of €1.1 billion for 2008, INTRALOT has established its presence on all 5 continents.

For more information please CONTACT: Ms. Persa Kartsoli, Head of Corporate Affairs, Phone: +30-210 6156000, Fax: +30-210 6106800, email: kartsoli@intralot.com -

 

 


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